Dads Talk Data
Dads Talk Data
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About This Podcast
Two dads. Too much data. Questionable humour.
If you’re into Adobe, data, or just enjoy watching two grown men pretend they have their lives under control - this is your podcast.
Join Kasper Andersen (Accrease) and Casper Noreen Frid (Accutics) as they navigate the wild intersection of Adobe Experience Cloud, data strategy, and the everyday chaos of business-life.
Expect sharp takes, pragmatic insights, and the occasional existential crisis over broken tracking… all generously sprinkled with dad jokes so bad they should probably come with a GDPR warning.
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Recent Episodes
S2E10 Stop Counting Badges. Start Counting Conversations.
Hey, have a topic for us?Most companies don't have an event ROI problem. They have a data structure problem around events.Casper and Kasper unpack why event ROI is almost always calculated wrong:…
S2E9 Adobe Summit Recap: What Actually Ships, What It Really Costs
Hey, have a topic for us?Adobe Summit just dropped a wave of AI announcements - CX Enterprise, the new CX Analytics umbrella, the CX coworker, MCP servers, agents shipping in weeks rather than…
S2E8 Live Edition: Inside Adobe Summit - MCP, Agents and What's Actually Shipping
Hey, have a topic for us?Recorded live from Adobe Summit in Las Vegas. Three interviews, one clear signal: Adobe is shipping MCP servers and agents across the stack - and the timeline is weeks, not…
S2E7 Guest Edition: The VP Who Told Her Team She Was Not Okay - Laurence Paquette (Vestas)
Hey, have a topic for us?Laurence Paquette, VP of Marketing at Vestas, had a rough 2024. Divorce, losing a best friend, burnout — and 35,000 colleagues watching. She still went to work. And at some…
S2E6 Is Adobe Summit worth it? (What actually matters)
Hey, have a topic for us?In this episode, we talk about Adobe Summit — what it really is, and how to get value from it.Because let’s be honest…It’s not just about sessions.We break down: Why we go…
S2E5 Why Marketing Is First to Get Cut
Hey, have a topic for us?AI isn’t the real problem.Marketing is.In this episode, we talk about a growing trend: Mass layoffs in marketing — driven by AI.But here’s the uncomfortable truth:AI isn’t…
S2E4 90% of CEOs Don’t Trust Marketing - Why?
Hey, have a topic for us?Marketing isn’t underperforming.It’s just not trusted.In this episode, we unpack a striking insight: 90% of CEOs don’t trust marketing to report commercial impact.Not because…
S2E3 Why Losing Your Best People Might Be a Good Sign
Hey, have a topic for us?In this episode, we dig into one of the most honest conversations in consulting: what does it really mean to build a great team when the talent pool is small, the tools are…
S2E2 What Are the 3 Moves Winning Companies Make?
Hey, have a topic for us?Most companies don’t have a data problem — they have a trust problem.In this episode, we break down a simple leadership framework we’re seeing across enterprises that are…
S2E1 Season 2: What Did We Learn So Far?
Hey, have a topic for us?We’re back — welcome to Season 2.In this kickoff episode, we reflect on what we learned from Season 1: why most podcasts die before episode 3 (and how we cheated the odds),…
S1E10 Can You Be Data-Driven Without the Right Culture?
Hey, have a topic for us?Being data-driven isn’t about tools, dashboards, or technology stacks.In this episode, we talk about data culture — and why people, leadership, and shared understanding…
S1E9 Can Adobe Mix Modeler Fix Broken Attribution?
Hey, have a topic for us?Roughly half of marketing activity can’t be tracked properly — yet we still argue about attribution models.In this episode, we talk about Adobe Mix Modeler (AMM) and why…
S1E8 Guest Episode: Kasper Rasmussen on Shared Data Language & Data Quality
Hey, have a topic for us?This episode is a K/C-asper overload — in the best way. We’re joined by Kasper Rasmussen, co-founder of Accutics, to unpack a concept that sounds fluffy… until you realize…
S1E7 Should Every Company Really Aim for 1-to-1 Personalization?
Hey, have a topic for us?In this episode, we unpack one of the most misunderstood words in modern marketing: maturity.Based on real-world insights from an Adobe Target event, we talk about why most…
S1E6 Marketing ROI Is Broken - Fix the Formula
Hey, have a topic for us?In this episode, we take on one of marketing’s most uncomfortable topics: ROI — and why the way we calculate it is fundamentally broken.We talk about why marketing numbers…
S1E5 CMO Edition: Hurry Up Slowly - Frederik Grønlund Scholten (TV2)
Hey, have a topic for us?In this longer CMO edition, we’re joined by Frederik Grønlund Scholten, CMO (VP Marketing) at TV 2 Denmark, to talk about what actually matters when you step into a new CMO…
S1E4 From Web Analytics to Experience Analytics: Migration or Transformation?
Hey, have a topic for us?In this episode, we explore the shift from “web analytics” to what we’re calling experience analytics - and why moving from Adobe Analytics to Customer Journey Analytics…
S1E3 Gold In, Gold Out: It’s Time to Change the Data Narrative
Hey, have a topic for us?In this episode, we challenge one of the most overused (and unhelpful) phrases in data: “garbage in, garbage out.”We talk about how a negative data narrative can actually…
S1E2 Why Bad Data Ruins Good AI
Hey, have a topic for us?In this episode, we dive into Adobe’s new AI agents in Customer Journey Analytics and what they actually mean for businesses - beyond the hype.We talk about how AI agents can…
S1E1 Data Wars: When Everyone Is Right - and the Business Still Loses
Hey, have a topic for us?Why do different teams in the same company end up with different “truths” in the data - and why does it turn into a political battle?In this episode, we unpack “data wars”:…
Frequently Asked Questions
Dads Talk Data has published 21 episodes since December 2025, covering topics in Business, Management.
Dads Talk Data is currently highly active with new episodes weekly. Average episode length is 23m.
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