Happy Market Research Podcast
Dan Fleetwood
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Recent Episodes
Ep. 27 – Turning Research Into Media-Worthy Stories with Svetlana Gershman, Sr. Vice President at Method Communications
In this episode, Dan Fleetwood talks with Svetlana Gershman about the intersection of market research, PR, media coverage, and thought leadership. Svetlana shares how she entered market research…
Ep. 26 – Why Human Facilitation Still Matters in the Age of AI
In this episode, Dan Fleetwood talks with Andy Garlikov about the changing role of qualitative researchers as AI becomes more common in research workflows. Andy explains how he fell into market…
Ep. 25 – Live from IIEX: What’s Next for Research After AI Hype
In this special live episode of the Happy Market Research Podcast, Dan Fleetwood records from IIEX and speaks with three guests about the biggest conversations happening across the insights…
Ep. 24 – What It Takes to Measure Impact in Modern Advertising with David Iudica, Head of Global Measurement and Insights Analytics at Uber Ads
In this episode, Dan Fleetwood speaks with David Iudica, an experienced insights and analytics leader who has worked across major organizations including Meta, Citi, and now Uber Ads. David shares…
Ep. 23 – When Great Ideas Meet Market Reality with Eric Rasmussen
In this episode, Dan Fleetwood speaks with Eric Rasmussen, an experienced researcher who has worked across major companies including 23andMe, ebay and Groupon. Eric shares stories from his career…
Ep. 22 – Why Great Researchers Spend More Time Listening with Janani Venkataraman, Director of Research & Insights at BILL
In this episode of the Happy Market Research Podcast, Dan Fleetwood speaks with Janani Venkataraman, Director of Research & Insights at BILL, about how the role of research is evolving inside…
Ep. 21 – Leading with Purpose with Kajoli Tankha, Head of Consumer Insights at Microsoft
In this episode of the Happy Market Research Podcast, Dan Fleetwood chats with Kajoli Tankha, who leads Microsoft’s consumer insights function. Kajoli shares her personal journey from agency life to…
Ep. 20 – Turning Insight Into Strategic Influence with Brianna Sylver, Founder of Sylver Consulting
In this episode of the Happy Market Research Podcast, Dan Fleetwood talks with Brianna Sylver, author and founder of Sylver Consulting, about the power of qualitative research in shaping brand and…
Ep. 19 – Making Insights Matter in a Digital Marketplace with Nick King, Insight Director at AutoTrader
In this episode of the Happy Market Research Podcast, Dan Fleetwood talks with Nick King, Insight Director at AutoTrader, about what it takes to deliver impactful insights inside a large digital…
Ep. 18 – Raising the Bar for Qualitative Research with Marilisa Beatty, VP of Qualitative Research at KJT
In this episode of the Happy Market Research Podcast, Dan Fleetwood talks with Marilisa Beatty, VP of Qualitative Research at KJT, about what it truly takes to deliver strong qualitative research.…
Ep. 17 – The Reality of In-house Research with Laurie Michaels, Associate Director of Market Research at Innovation Partners
In this episode of the Happy Market Research Podcast, Dan Fleetwood talks with Laurie Michaels, Associate Director of Market Research at Innovation Partners, about what it really takes to make…
Ep. 16 – What Brands Get Wrong About the Next Generation with Gary Rudman, President of GTR Consulting
Dan Fleetwood talks with Gary Rudman, President of GTR Consulting and widely known as the Gen Z Whisperer, about what brands and researchers often misunderstand about Gen Z. Gary shares insights from…
Ep. 15 – The Power of Research in Shaping Public Sector Strategies with Susan Rose, VP of Strategic Marketing & Advisory Services at GovExec
Dan Fleetwood speaks with Susan Rose, Vice President of Strategic Marketing & Advisory Services at GovExec, about the intersection of data, research, and thought leadership in the public sector.…
Ep. 14 – Driving Product Strategy with Customer Insights with Giovanni Riggioni, Customer & Market Insights Manager at HP
Dan Fleetwood speaks with Giovanni Riggioni, Customer & Market Insights Manager at HP, about the evolving role of customer insights in driving product strategy. Gio shares how his team uses data…
Ep. 13 – Beyond the Numbers: Finding the Story in Data with Jamie Ross-Skinner, Insights and Growth Director at ROAST
Dan Fleetwood speaks with Jamie Ross-Skinner, Insights and Growth Director at ROAST, about how social listening is reshaping the insights landscape. Jamie explains how combining AI with human…
Ep. 12 – How Research Shapes Tourism and Traveler Experience with Cecilia Rodriguez, Market Research Manager at Discover Puerto Rico
In this episode of the Happy Market Research Podcast, host Dan Fleetwood chats with Cecilia Rodriguez, research and insights leader at Discover Puerto Rico. Cecilia shares how her team leverages data…
Ep. 11 – Survey Fraud, Academic Trust, and Shaping the Next Generation of Researchers with Brooke Reavey
In this episode of the Happy Market Research Podcast, host Dan Fleetwood sits down with Brooke Reavey, marketing professor at Dominican University, to talk about the challenges and opportunities in…
Ep. 10 – Balancing AI & Humanity in Market Research with Mary Hayes, Product Insights Manager at L&E Research
The opinions expressed in this episode are those of the host and guest only, and do not reflect the views of any company. In this episode of the Happy Market Research Podcast, host Dan Fleetwood sits…
Ep. 9 – Pushing the Boundaries of Innovation in Market Research with Doug Keith, Founder of Future Research Consulting
In this episode of the Happy Market Research Podcast, Dan Fleetwood chats with Doug Keith, Founder of Future Research Consulting, about the evolving landscape of market research. Doug shares his…
Ep. 8 – How Listening to Customers Drives Business Growth with Josh LaMar, CEO of Amplinate
Dan Fleetwood sits down with Josh LaMar, CEO and Co-Founder of Amplinate, to discuss how understanding your customers can exponentially grow your business. From his early days at Microsoft to…
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Happy Market Research Podcast has published 316 episodes since March 2019, covering topics in Business, Education.
Happy Market Research Podcast is currently highly active with new episodes every 2 weeks. Average episode length is 20m.
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