Episodes 185
Avg. Duration 44m
Activity Highly Active
Since Apr 2022
Latest Episode Feb 2026

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Schedule
Weekly
Format
Episodic
Consistency
87%
Hosting
feeds.buzzsprout.com

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About This Podcast

How do I find clients I actually enjoy? How do I make more money without feeling guilty? Can I run a private practice and still have a life? These are just some of the questions long time psychotherapist, group practice founder, and serial entrepreneur Wendy Pitts Reeves tackles each week on The Ideal Practice Podcast.Here, you’ll learn how to create your version of an Ideal Practice that serves you as well as you serve your clients. Learn how to think like a marketer, attract clients you love, get paid well for what you do, and have a life. We’ll talk about the power of intention, the energy of money, and how to banish imposter syndrome for good. In short, we’ll dive deep into what it takes to develop a healthy business that is profitable, impactful, and - can we say this? - enjoyable.When healers stand in their power, make peace with profit, and honor the difference they make in the lives of others, they can change an entire industry.With a mix of interviews, special guests and solo shows from Wendy, you won’t want to miss a minute of this. New episodes every Tuesday. So hit subscribe, and get ready to change your life.

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Recent Episodes

Programs, Not Packages: A Better Way to Structure Your Private Practice | IP 185

Feb 24, 2026 1h 15m

Here’s the thing.If you’re like most healing arts professionals, you sell your time.Five sessions. Ten sessions. Maybe a package here or there.But what if you focused on your expertise, and the…

How to Use a Profit & Loss Statement to Run a Healthy Private Practice, with Randall Avery | IP184

Feb 17, 2026 1h 14m

Okay - I’ll admit it. My bookkeeper used to send me a Profit and Loss (P&L) statement for my practice every time we met - and I barely looked at it.Not proud of that.But I blew it off because I…

183. 3 Ways You May Be Diluting Your Marketing Message (and Not Even Know It.) | IP183

Feb 10, 2026 29m

Marketing doesn’t usually fail because you’re not good at what you do. Not at all!No - often it fails because you’re being too careful.In this episode, I’ll walk you through 3 marketing patterns I’ve…

The Key to Connecting with Your Dream Clients: My 10-Step Process | IP 182

Feb 03, 2026 42m

Hey there everyone! Have you ever wondered why some clients light you up, while others leave you absolutely drained? That happens because we, as healers, often feel like we can help anybody. But that…

How to Hire the Best Virtual Assistant for Your Private Practice | IP 181

Jan 27, 2026 44m

One of the most common things I hear from private practice owners is this: “I know I need help, but I have no idea where to start...” If that sounds familiar, you’re totally in the right place.…

Why Money Gets Messy in Private Practice (And How to Clean It Up) | IP 180

Jan 20, 2026 38m Transcript

This week, I’m sharing something I’ve never done on the podcast before: a replay of an interview I did as a guest on Joe Sanok’s show, The Practice of the Practice.  In this conversation, Joe and I…

Reflection: Why a Strategic Reset Beats Pushing Through to Exhaustion | IP 179

Jan 13, 2026 21m Transcript

As we step into a brand new year, I wanted to start 2026 with a different kind of conversation.In this episode, I’m sharing why I chose to hit the reset button on the podcast over the last few weeks…

Moving Through “The Great In-Between”: An Inspiring Message for the New Year | IP 178

Dec 30, 2025 18m

Well, Happy New Year everyone! 🥳As we say goodbye to the year that’s been and step forward to who we’re becoming, I wanted to share something meaningful with you.Someone special once shared this with…

What I Learned From My Clients This Year: Powerful Lessons I Needed Too. | IP 177

Dec 23, 2025 32m

Hello everyone -It’s the week of Christmas, the world is slowing down, and, like many of you, I’ve been settling down into my own year-end pause. (You ARE doing that, right? Or will be soon?)In honor…

How to Get a Healthy Private Practice Up and Running, Fast | IP 176

Dec 16, 2025 48m

Managing a private practice, like any business, means managing growth. And growth always happens in phases. That means, we all start as beginners somehow - right?I know.But the start up phase of a…

Advice I'd Give My Younger Self About Starting a Private Practice Today | IP175

Dec 09, 2025 27m

In this episode, I’m taking time to look back at what I wish I’d known when I started my private practice as a young therapist in the early 90s. (SO many things, y’all.😑)Back then, I was juggling a…

Having Clear Money Conversations with Your Clients Will Help Them. Here's How. | IP 174

Dec 02, 2025 25m

Listen. I get it. Money can be one of the hardest things to talk about — especially for therapists, healers, and wellness professionals who pour their hearts 💟 into their work.That’s why I’m bringing…

Feeling Grateful: Why I Still Believe in Private Practice | IP 173

Nov 25, 2025 24m

This week, I’m sharing a quick Thanksgiving-week reflection on why I still believe in private practice, even when the work feels hard… along with a simple exercise to help you reconnect with the good…

Doing Things Your Way: The Heart of an Ideal Practice | IP 172

Nov 18, 2025 36m

If you’ve ever found yourself feeling exhausted, under-appreciated, and wondering if private practice is really worth it, this episode is for you.In this replay of one of our classics, I’m going back…

Behind the Mic — Introducing a Seasonal Shift, and Creative Plans for Next Year | IP 171

Nov 11, 2025 17m

Seasons change — and so does the rhythm of our work.In today’s short “Behind the Mic” reflection, I want to tell you a little about why things on the Ideal Practice podcast might sound a little…

Joe Sanok: A Story of Business Success, True Worth and Personal Evolution | IP 170

Nov 04, 2025 1h 3m

Hey everyone! You’re in for a treat and a half today! 😍On the podcast this week, I sat down with the one and only Joe Sanok, popular founder of Practice of the Practice and host of one of the most…

From Wimpy to Wow: How to Transform Your Psychology Today Profile With Aaron Price | IP 169

Oct 28, 2025 1h 24m

Okay, let’s talk about this, folks.I know a lot of us break out in hives at the mere thought of marketing. 😜And yet - some of the most talented healers I know sit with open appointment slots while…

Marina Gee | Why Your Story Matters More Than Your Credentials | IP 166

Oct 21, 2025 1h 10m

Ever feel like you're screaming into a void when it comes to marketing your practice? 😵If so, you're going to love what I have for you today, because I'm talking with the brilliant Marina Gee about…

7 Billing Companies Later: What I've Learned That You May Need to Know. | IP 167

Oct 14, 2025 25m

Hey there everyone, Have you ever hired someone to handle your insurance billing, only to have it turn into a total mess? Maybe even a nightmare? 😵‍💫If so, you're not alone in that! Today, I’ve…

Carla Titus | Stop Working for Free: How to Pay Yourself a Real Salary | IP 168

Oct 07, 2025 1h 17m

Buckle up, y’all, because we’re getting into one of the most critical (and most avoided!) topics in private practice ownership … paying yourself an actual salary.I'm talking with the brilliant Carla…

Frequently Asked Questions

How many episodes does Ideal Practice have?

Ideal Practice has published 185 episodes since April 2022, covering topics in Business, Education.

Is Ideal Practice still active?

Ideal Practice is currently highly active with new episodes weekly. Average episode length is 44m.

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