In Focus: All Things Video Marketing
Jones Road Productions
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Find more gold here: https://jonesroadproductions.com/
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Recent Episodes
S3E20 EP20: Invisible Videos
Hi, we’re Ben and Tash, and today we're diving into the world of Invisible Videos — the kind that get views but no real results. It’s time to stop making content that goes unnoticed.Join us as we…
S3E19 EP19: First 4 Shots
🎙️ Ever wonder why some videos grab attention instantly while others fall flat? In this episode of In Focus, we dive deep into the crucial 4-shot rule of video marketing.Learn why these opening…
S3E18 EP18: Value Based Content
Discover the proven connection between educational content and business growth. Learn how successful businesses use value-driven content to establish authority and convert viewers into…
S3E17 EP17: Why Youtube is #1
We are back again with another episode! Dive into the real power of YouTube in 2025 with Ben and Tash from Jones Road Productions. We will break down why YouTube dominates the digital landscape, with…
S3E16 EP16: 2025 Back into 'em
Thrive in 25 etc etc. A quick catch up as we smash 2025 out the park! A year of big changes, yet to be revealed. Tik Tok got the boot but the Don has quickly gone into bat for the tech titans.…
S2E15 EP15: Must Do's heading into Xmas
Holy hecker, it's christmas time and the gift of In Focus keeps on giving. Catch these must do tips and tricks to elevate your business coming into 2025!
S2E15 EP14: Artificial Intelligence Part 2
Today we are talking about our top 3 AI tools we use that to make our work life so much easier. It's not about replacing jobs or doing less work, but more about being efficient and finding ways we…
S2E14 EP14: Artificial Intelligence Part 1
Beware the robots are not coming, they're just going to guide you along your way. The buzz word of 2023 (apart from authentic & personal branding). We dive into the hot topic that is AI and how…
S2E13 EP13: Value added content
You'll be amazed at the value you can provide for your clients and they will still come back to you. Don't be afraid to pull the curtain back and give away a bit of free advice, we tell you why!
S2E12 EP12: Repurposing video content
How to keep making that content cannon pop off again and again and again. Don't just post that beautiful once! Chop screw and repurpose so you can really get your moneys worth.
S2E11 Ep11: Long Form vs Short Form
The podcast nobody asked about while it was gone, we are back on the air ladies and gentlemen!! Giving the people the good oil on all things video marketing. Today we delve into the most talked about…
S1E10 Ep10: In Focus - Filming Yourself
Now this isn't just for our content creators on OnlyFans. We breakdown the basics of filming yourself, what gear to use (it's not the most important thing), lighting, audio. The whole kit and…
S1E9 EP9: In Focus - What does it take to make a video?!
Despite our ability to make the process smooth stress free and easy, there is a lot of work that goes on behind the scenes (mainly Tash) that enables such a seamless shoot. We cover EVERYTHING on…
S1E8 EP8: In Focus - Subtitles
We are all guilty of this one thing... Watching videos on social media on mute. Now that means, if you are posting videos on social media YOU MUST DO THIS one thing. Add subtitles to all of your…
S1E7 EP7: In Focus - Client Testimonials
Why talk about how great your business is when you can get other people to do the job for you! Today we delve deeeeep into the tried and true methodology of client testimonials. Tash takes the…
S1E6 Ep6: In Focus - Who Are We
Pulling back the curtain to reveal the founders Ben & Tash at Jones Road. One pretty predictable rise to fame and an unexpected rise from the ashes for one phoenix. Find more gold here:…
S1E5 EP5: In Focus - Where did Live Streaming go?
Big old throwback to 2017 with this one. Remember when you would "Go Live"? Yeah nah, me neither. Whatever happened to live streaming, is it still a relevant medium thes days?Find more gold here:…
S1E4 EP4: In Focus - How much does a video cost?
This is the number on question we get asked when we begin a video project. How much does video production cost? Similar to, "How long is a piece of string?" we dive into all the different factors…
S1E3 EP3: In Focus - Storytelling
Storytelling. Since we were born we have been listening and telling stories, but what makes a story so captivating, and how can we harness the power of storytelling when creating video? Join Ben…
S1E2 EP2: In Focus - What is Video Marketing
We all know what marketing is and we all know what video is. In this episode we throw both ideas into the blender and drink the smoothie that is Video Marketing digesting the ingredients to better…
Frequently Asked Questions
In Focus: All Things Video Marketing has published 21 episodes since August 2023, covering topics in Business, Education.
In Focus: All Things Video Marketing is currently sporadic with new episodes monthly. Average episode length is 17m.
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