It's not Just the Numbers

It's not Just the Numbers

Beyond Numbers

Episodes 81
Avg. Duration 38m
Activity Highly Active
Since Jun 2021
Latest Episode Jun 2026

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Publishing Details

Schedule
Monthly
Format
Episodic
Hosting
feeds.captivate.fm

About This Podcast

It’s Not Just the Numbers is a podcast for accounting firm owners, leaders, and professionals building modern firms beyond compliance. Hosted by Damien Greathead and Penny Breslin, the show explores what it really takes to create a sustainable, advisory-driven accounting practice in a profession undergoing rapid change. From technology, systems, workflow, and pricing strategy to leadership, client experience, staffing, and the future role of the accountant — this podcast goes beyond the spreadsheets and into the real conversations shaping the profession. Each episode features practical insights, honest discussions, and lessons from firm owners, industry experts, technology leaders, and operators working at the forefront of modern accounting. Whether you’re building a Client Advisory Services (CAS) practice, refining your operations, navigating AI and automation, or simply trying to build a better firm, It’s Not Just the Numbers delivers thoughtful conversations grounded in real-world experience. Because the future of accounting isn’t just about compliance. It’s about strategy. It’s about relationships. It’s about systems. It’s about leadership. And ultimately, it’s not just the numbers. A Beyond Numbers podcast.

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Recent Episodes

It's Not Just the Numbers - Bonus Episode - The Human Side of Advisory with Steven Ladd

Jun 10, 2026 36m Transcript

In this special "After Hours" episode, hosts Damien Greathead and Penny Breslin sit down with Steven Ladd — recovering engineer, serial entrepreneur, and small business advisor — to explore what it…

Smart Ways to Streamline Your Accounting Firm

Aug 09, 2024 44m

Are your accounting firm's processes truly optimized, or are you considering automation as a quick fix to deeper workflow issues? In this episode, hosts Damien Greathead and Penny Breslin are joined…

Outsourcing Your Accounting: Tips and Strategies

Jul 26, 2024 42m

Are your accounting firm's processes truly optimized, or are you considering outsourcing as a quick fix to deeper workflow issues?In this episode, hosts Damien Greathead and Penny Breslin delve into…

Podcast Marketing: Why Do It?

Jun 14, 2024 40m

Are you maximizing your firm's potential by effectively marketing your services, even when you're swamped with work?In this episode of "Strategy and the Virtual Controller," Penny Breslin interviews…

Data-Driven Advisory Success with James Childress

May 24, 2024 43m

Are you leveraging data effectively to close the gap between your business goals and your current performance?In this episode, co-hosts Damien Greathead and Penny Breslin interview James Childress, a…

Navigating Cyber Threats with Christophe Reglat

Apr 19, 2024 47m

In this episode, hosts Damien Greathead and Penny Breslin delve into cybersecurity within the realm of CPA operations with guest Christophe Reglat. Christophe discusses his extensive background in…

Transforming Accounting: Embracing Change for Sustained Success

Mar 22, 2024 32m

Are your accounting practices ready for the transformative wave of technology, or are you stuck in the compliance grind?In this episode, hosts Damien Greathead and Penny Breslin discuss the…

Balancing the Books and Life: Transforming Your Accounting Practice for Joy and Profit with Amanda Gascoigne

Mar 08, 2024 44m

Have you ever wondered how to transform the endless busy season into a well-balanced, profitable practice?This episode features an enlightening conversation with Amanda Gascoigne, who shares her…

Strategic Journey to Dext with Rachel Fisch

Feb 21, 2024 48m

Damien Greathead, alongside co-host Penny Breslin, welcomes Rachel Fisch for an insightful episode that delves into the nuances of modern accounting practices, leveraging technology for growth, and…

Symptoms Versus Causes

Feb 06, 2024 39m

Ever wondered how tackling the root causes of business problems instead of just the symptoms can transform your efficiency, especially during the hectic tax season? Hosts Damien Greathead and Penny…

Maximizing Efficiency: The Power of Daily Standups

Jan 15, 2024 46m

How does the implementation of a daily stand-up meeting empower team members, and what role does continuous learning and training play in maintaining quality service in a rapidly evolving work…

Strategizing in the Digital Age: Insights from Damien and Penny

Dec 28, 2023 35m

Are you curious about how technology is transforming the accounting profession and what skills are now essential for success in this evolving landscape?In this episode, co-hosts Damian Gracehead and…

Global Perspectives in Accounting and Advisory

Dec 06, 2023 37m

Explore the dynamic world of accounting and advisory services in today’s episode with Damien Greathead and Penny Breslin!In this episode, Damien and Penny delve into the intricacies of virtual…

How to Build a Business with Intention ft. Dawn W. Brolin, CPA, CFE and More! Live at QuickBooks Connect in Las Vegas

Dec 01, 2023 43m

How are today's accounting firms harnessing technology and AI to enhance efficiency and streamline operations? What are the cutting-edge trends in cloud-based accounting, and how can these strategies…

CAS, what does it take? With Jan Haugo

Nov 14, 2023 48m

Are you having trouble navigating the complexities of integrating Client Accounting Services (CAS) into your accounting practice? In this episode, Damien and Penny have on Jan Haugo to dive deep into…

The Future of Accounting and Revolutionizing Tax Filing with AI

Oct 27, 2023 47m

How is the rise of AI and advanced technology reshaping the landscape of accounting? In this episode, Damien and Penny sit down with Jody Padar. Sharing her journey, Jody detailed her transition from…

Expert Cybersecurity Tips for Accountants

Sep 25, 2023 50m

Phishing emails are common nowadays. How aware are you of these threats? Do you know the magnitude of what these hackers can do? This episode of the podcast Strategy in the Virtual Controller dives…

Reinventing the Traditional Accounting Firm

Sep 15, 2023 30m

What are the new perspectives in technology in relation to the current financial landscape? In this episode of Strategy and the Virtual Controller, Damien and Penny discuss how accountants and…

How to Implement an Effective Training Program

Aug 18, 2023 36m

Why is it important to be trained when working with AI-driven solutions? In this episode of Strategy and the Virtual Controller, Damien and Penny discuss their recent getaways and how they managed to…

Carving Out Time To Achieve Anticipated Results

Jul 28, 2023 40m

Why do you need to keep tasks easy to understand? In this episode of Strategy and the Virtual Controller, Damien, and Penny tackle the importance of taking a step back before implementing any…

Frequently Asked Questions

How many episodes does It's not Just the Numbers have?

It's not Just the Numbers has published 81 episodes since June 2021, covering topics in Business, Management.

Is It's not Just the Numbers still active?

It's not Just the Numbers is currently highly active with new episodes monthly. Average episode length is 38m.

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