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About This Podcast
Explore the inspiring stories and valuable insights from successful female entrepreneurs on our podcast series, hosted by CEO Christa Pitts, the powerhouse co-founder behind The Elf on the Shelf phenomenon. Join the conversation about women in business, leadership, and empowerment as they share their experiences and universal learnings. Tune in for practical advice and universal lessons for aspiring businesswomen!
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Recent Episodes
S2E5 The Hardhat-Wearing Gucci Girl: Legacy, Leadership, Family and Style | Madame Founder with Joy Rohadfox
When a fax from her father handed her the reins to the family construction company, Joy Rohadfox had no engineering background—but she had grit, intelligence, and heart. In this episode, Joy shares…
S2E4 Sisterhood & Strategy | Madame Founder with Susan & Heather
What happens when you mix sisterhood, storytelling, and a sprinkle of entrepreneurial magic? On this episode of Madame Founder, I sit down with Susan Turnock and Heather Arak—the dynamic sister duo…
S2E3 Shattering Stigmas in Women’s Health | Madame Founder with Deeannah Seymour
How do you build a #1 selling women’s health brand in a highly stigmatized space? Just ask Deeannah Seymour, founder of PhD Feminine Health. She built a multi-million dollar business empire that…
S2E2 Nourish Your Body and Business Soul | Madame Founder with Vanessa Rissetto
Vanessa Rissetto knows that nutrition isn’t just about what’s on your plate—it’s about education! As a registered dietitian and co-founder of Culina Health, she’s reshaping how we approach food,…
Your Zone of Genius | Madame Founder with Kasey D’Amato
In the Season 2 premiere episode of Madame Founder, I sit down with Kasey D’Amato, who became the aesthetics guru to the stars, wanted more, launched her own medical grade skincare line, burned…
S1E20 10 Lessons from the North Pole | Madame Founder with Christa Pitts
In this finale to Madame Founder Season 1, Christa Pitts goes solo to share her journey of building The Elf on the Shelf brand and The Lumistella Company. From humble beginnings to becoming a…
S1E19 Crisis Communications | Madame Founder with Amanda Lucey
It’s inevitable --- if you own a business, you are going to face a crisis! That’s just plain TRUTH! It’s how you handle it that matters. In this special episode of Madame Founder, I sit down with…
S1E18 Vision in Vogue | Madame Founder with Margaux St. Ledger
From sharing a bed with her mom as a teenager to being featured in British Vogue, Margaux St. Ledger’s journey is nothing short of inspiring. In this episode of Madame Founder, Christa sits down with…
S1E17 Scrappy Beginnings | Madame Founder with Melinda Hollandsworth
Melinda Hollandsworth, co-founder of Path United, an organization which empowers children growing up in mobile home communities to find their path to high school graduation, joins Christa for a…
S1E16 From Risk to Retail | Madame Founder with Natalie Holloway
How do you make fitness fabulous? Natalie Holloway, co-founder of the LA-based movement company Bala, joins Madame Founder to share her journey from mega-advertising agency “burnout,” to world…
S1E15 Building a Sweet Opportunity | Madame Founder with Katey Evans
Get ready for a sweet episode of Madame Founder! Katey Evans, co-founder of The Frozen Farmer, shares how she turned a local family produce stand into an ice cream empire. From navigating the frozen…
S1E14 Embrace the Cringe | Madame Founder with Taylor Capuano
Taylor Capuano, the brilliant co-founder of CAKES body, overcame her fear of failure and her “nothing burger” marketing plan to build a multi-million-dollar brand! How? By evolving a very old-school…
S1E13 Building a Business with Heart | Madame Founder with Marti Wymer
Marti Wymer, the heart and soul behind Spoonful of Comfort, started a company where you can send delicious soups, tasty sweets, and comforting gifts to loved ones. After tragically losing her father…
S1E12 Give Up on Perfect | Madame Founder with Jesslyn Rollins
Jesslyn Rollins, CEO of BIOLYTE, transformed the hydration landscape! From theater stage to managing her mother’s cancer treatment, listen to what inspired her medical-grade hydration solution. Here…
S1E11 Achieve Your Goals | Madame Founder with Ashley Baskerville
Ashley Baskerville, founder of AB Mentality is a passionate sports psychologist, mental performance coach and self-proclaimed research nerd. In this episode, she shares how growing up in a loving,…
S1E10 A Tiny But Mighty NFL Force | Madame Founder with Dr. Jen Welter
This is a high-energy episode of Madame Founder! I am chatting with Dr. Jen Welter—the first female coach in NFL history. From humble beginnings to conquering the football field, Jen’s story is…
S1E9 Inspired by The Struggle and Juggle | Madame Founder with Joan Kuhl
Feeling overwhelmed, lonely, or like your confidence is slipping away? You’re definitely not alone! Join us for a powerful episode with Joan Kuhl, where we dive into the vital importance of…
S1E8 Matchmaker for Brands | Madame Founder with Bridget Murphy
Have you ever wondered how a “dating service for brands” could turbocharge your business? Well, in this episode, I speak to Bridget Murphy, founder of Envision Promotions, whose company pairs…
S1E7 Resilience, Reinvention and Reposado | Madame Founder with Mara Smith
Resilience, Reinvention, and Reposado—that’s the theme of this episode with Mara Smith, founder of Inspiro Tequila. In my humble opinion, the best sipping tequila on the market! Mara went from a…
S1E6 Innovating the Kitchen | Madame Founder with Erica Tuggle
Erica Tuggle, the visionary behind Cookonnect, joined me to discuss solving her own problem --- as a busy, traveling, successful businesswoman and mom, how could she get a healthy meal on the table…
Frequently Asked Questions
Madame Founder has published 25 episodes since April 2024, covering topics in Business.
Madame Founder is currently dormant with new episodes weekly. Average episode length is 56m.
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