Maestro on the Mic
Dr. C. Shante Cofield, The Movement Maestro
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MOTM #719: The “Secret” to Brevity
Bigger isn’t always better and sometimes brevity packs a punch. If you want to keep things simple, check this episode out. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online…
MOTM #718: The Dead Internet Theory: Is Anybody Out There?
The internet is dead and we all know it. For the past decade, theories have been made that an increase in algorithms deciding the internet is run has lead to bots running rampant, and I whole…
MOTM #717: When in Doubt, Truth It Out
It’s true that many people out there need some urgency and scarcity in order to buy from you, but that doesn’t mean you need to lie whenever you’re selling. Manufacturing false scarcity in order to…
MOTM #716: Making It Pour When It Rains
There are times for doing less, but I’d like to make a case that there are also times for doing more. I don’t know your life, so you’ll have to decide if it’s true for yourself and your life, but…
MOTM #715: What AI is Actually Going to Do to Instagram
Let me save you some panic: AI is not destroying Instagram. I’m not anti-AI—I LOVE AI—but I do know that AI is pretty shitty at creating content, and the more social media gets flooded with…
MOTM #714: Would You Pay Your Own Prices?
Growth for the sake of growth is the mentality of cancer cells—so why are we running our businesses and economy the same way? I’m not against making good money and having a lifestyle you want, but…
MOTM #713: Are You Overcomplicating Your Offers?
If you’re getting potential clients telling you they “aren’t sure where to start” or they “can’t tell the difference” between a few of your offerings, you’re making shit too damn complicated. I’m all…
MOTM #712: Your Voice is a Competitive Advantage
Your AI writing isn’t as good as you think it is. Sure, it feels like it’s getting the job done, but it sounds both soulless and like every other post flooding the internet right now. If you want to…
MOTM #711: Steroids for Marketing
There’s no better marketing than being known as *the* person who does what you do. I stay preaching about niching down, and it’s for a good reason. When you’re the go-to person for the problem you…
MOTM #710: It’s Never Too Late to Change
Just because something has “always been done” a certain way doesn’t mean it has to stay that way. I hear way too much that “that’s just how it is” or “it’s too late to change” about any number of…
MOTM #709: The 5 Things I Look at When I Audit Someone’s Website Messaging
I have a brand new signature offer that I’m so excited about that I want to talk about it more. Your website is one of your business’s most important assets, so getting the messaging right is…
MOTM #708: My Surprise Signature Offer
I have a brand new offer (surprise!) and it’s not one I sought out to make. I had been thinking about creating some sort of new offer as I phased out my Instagram Intensive, but nothing felt right…
MOTM #707: Promoting Your Business When the World Is on Fire
The world is on fire, yet here we are posting about our little internet businesses. It can feel awkward and incongruent to just keep posting about your offers while shit is falling down around us,…
MOTM #706: Is Instagram Dead?
Posting on Instagram is like playing the slots in Vegas—if you’re expecting to win anything substantial, you’re gonna have a bad time. The algorithms are constantly changing, so trying to understand…
MOTM #705: Remember How Your Audience Consumes Content
Sometimes in the process of making content, we can forget about where and how our audiences are consuming content in the first place. People will always be going at their own pace—it’s not our job to…
MOTM #704: The Online Business Exit: Knowing When to Shut It Down
Starting an online business doesn’t mean you have to run one forever. I’m big on each of living our best lives. If living your best life means running a business, then great, I can help with that!…
MOTM #703: Messaging 101: Congruency Over Cleverness
You don’t need cutesy names or clever word play to sell your products, you need congruent marketing. Having an alliterative product name doesn’t matter if your services don’t solve your clients’…
MOTM #702: What to Expect When You Start Speaking Up Online
With everything going on in the world and in the US right now, we need more people speaking up. Speaking up and speaking out feels scary and difficult, but it doesn’t have to. There will always be…
MOTM #701: Is Online Business Just an MLM?
In an MLM (or any pyramid scheme for that matter) most people are losing money, and only those at the very top stand to gain anything. Is online business the same thing? It certainly can be! When…
MOTM #700: Get More Followers (with a Twist)
If you want more followers, you need to be a leader. Look, we’re in an epidemic of cowardice so when someone has the gall to stand for something, they stand out. When I look around at the current…
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Maestro on the Mic has published 300 episodes since October 2022, covering topics in Business, Entrepreneurship.
Maestro on the Mic is currently highly active with new episodes weekly. Average episode length is 21m.
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