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S1E18 Why you struggle to scale your business
Scaling a business often feels like a daunting leap, especially for founders who feel they need to be everywhere at once. In this video, marketing strategy consultant Simon Batchelar and efficiency…
S1E17 You could be the back door to your largest supplier
Are you inadvertently the "back door" into your largest client's secure network?In this episode, Simon Batchelar is joined by Paul Everington to discuss the increasing cybersecurity risks facing…
S1E16 Is AI Search Killing Your Website Traffic? (Why leads are dropping)
Is your website traffic dropping unexpectedly? You aren't alone.In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss the rapidly changing world of AI…
S1E15 Why Cybersecurity Does Not Have To Be Expensive or Scary
Does cybersecurity feel like an impossible, expensive task?. In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss why many business owners find cyber risk…
S1E14 You’re not already working with everyone, here’s why
Think your business already works with everyone who matters?In this episode, Simon Batchelar challenges one of the biggest myths in manufacturing and engineering marketing, the belief that “everyone…
S1E13 Trade Shows vs Google Ads – Which Is Better for Lead Generation?
When you want to generate new business, should you invest in a trade show stand or put your budget into Google Ads?Both can work, but they deliver results in very different ways.In this episode,…
S1E12 How to make your business more resilient
How to make your business more resilient. In this podcast, Simon Batchelar from Pallant and Paul Everington from Everwell Associates discuss how to make your business more resilient.We explore why…
S1E11 Think you’re ISO Certified? You might not be…
Not all ISO certificates are created equal. An increasing number of certificates aren't what they appear to be.In this video, Simon Batchelar talks to Paul Everington about a common misconception:…
S1E10 When to bring in the experts
In this video, Simon Batchelar from Pallant Studio is joined by Paul Everington from Everwell Associates to explore a key question faced by growing businesses: When is the right time to bring in…
S1E9 ISO 9001 Changes Explained - What you need to do to get ready
In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) explore the upcoming changes to ISO 9001 standards and explain what businesses need to do to prepare.We…
S1E8 How to Make Your Business More Attractive to Investors or Buyers
How can business owners add value to their business when preparing for investment or planning an exit? David Atkinson from Panoramic Growth Equity shares his expertise.David and his team invest £2–8…
S1E7 Do you need to do marketing when you're busy?
Putting off marketing until you're quiet is a big mistake.Is it sensible to stop marketing when you're busy? In this video, Simon Bachelar explains why this approach can lead to unpredictable slow…
S1E6 Do you still need a website in 2025?
As social media continues to dominate, it's natural to question the importance of making and maintaining a website in 2025. In this video, Simon Batchelar explains why a professional website remains…
S1E5 What’s the best channel for marketing an engineering or manufacturing company?
Struggling to identify the most effective digital marketing channels for your engineering or manufacturing business? This episode dives into how to determine the right platforms where your potential…
S1E3 How to differentiate your engineering and manufacturing business
How do you stand out among a crowd of similar companies?This episode discusses the importance of standing out in the competitive engineering and manufacturing sector by shifting from technical…
S1E1 How to find new clients
Digital Marketing for Engineering and Manufacturing CompaniesIn this episode, Simon Batchelar explains how engineering and manufacturing companies can use digital marketing to attract new clients…
S1E4 How to do marketing when you have a proprietary process
Are you trying to find the delicate balance of marketing your proprietary process without compromising your intellectual property? This episode discusses actionable steps to highlight the outcomes…
S1E2 How to do marketing when you have an NDA
Struggling to market your business while respecting NDA obligations? In this episode, Simon shares actionable strategies for effective marketing without breaching confidentiality. Learn how to shift…
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