Marketing For Engineering and Manufacturing
Podcast Intelligence Profile

Marketing For Engineering and Manufacturing

Pallant

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Contact Paths
No direct email is available for this podcast.

Business Snapshot

Episodes
19
Episodes in dataset
Apple Rating
No rating data
Apple rating count unavailable
Cadence
Monthly
~every 21.853 days
Since
Oct 30, 2024
First episode
Latest
Jan 29, 2026
Recently Active

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No partnership signals available yet.

Content Profile

Category
Business, Management, Marketing
Language
English
Region
United States
Format
Episodic
Content Rating
Clean or unspecified

Content Positioning

Marketing for engineering, manufacturing, defence and IT companies requires a different approach to most other businesses. You’ve likely built your business on the back of strong recommendations and referrals, but now, having tapped into every connection, you’re wondering where to find new clients. The ever-changing world of marketing can feel overwhelming and confusing; you may have already tried to follow some standard marketing advice and found that it didn’t deliver or wasted a lot of your time and money. This podcast shares sector-specific insights from Pallant. Pallant makes your business easier to choose and harder to compete with. With over 20 years of experience and a background in process engineering, we specialise in digital marketing for manufacturing, engineering, defence, IT, and technical companies. We're experts in building websites, SEO and Google Ads. We communicate complex services, proprietary processes, and work under NDA in a way that attracts the right clients and generates the leads you need to grow your business. By focusing on what sets you apart, we make you the first choice for your ideal clients.

Recent Content Cues

Why you struggle to scale your business
Jan 29, 2026
You could be the back door to your largest supplier
Dec 08, 2025
Is AI Search Killing Your Website Traffic? (Why leads are dropping)
Nov 28, 2025

Recent Episodes

S1E18 Why you struggle to scale your business

Jan 29, 2026 11m

Scaling a business often feels like a daunting leap, especially for founders who feel they need to be everywhere at once. In this video, marketing strategy consultant Simon Batchelar and efficiency…

S1E17 You could be the back door to your largest supplier

Dec 08, 2025 10m

Are you inadvertently the "back door" into your largest client's secure network?In this episode, Simon Batchelar is joined by Paul Everington to discuss the increasing cybersecurity risks facing…

S1E16 Is AI Search Killing Your Website Traffic? (Why leads are dropping)

Nov 28, 2025 11m

Is your website traffic dropping unexpectedly? You aren't alone.In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss the rapidly changing world of AI…

S1E15 Why Cybersecurity Does Not Have To Be Expensive or Scary

Nov 21, 2025 10m

Does cybersecurity feel like an impossible, expensive task?. In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss why many business owners find cyber risk…

S1E14 You’re not already working with everyone, here’s why

Oct 20, 2025 4m

Think your business already works with everyone who matters?In this episode, Simon Batchelar challenges one of the biggest myths in manufacturing and engineering marketing, the belief that “everyone…

S1E13 Trade Shows vs Google Ads – Which Is Better for Lead Generation?

Oct 17, 2025 4m

When you want to generate new business, should you invest in a trade show stand or put your budget into Google Ads?Both can work, but they deliver results in very different ways.In this episode,…

S1E12 How to make your business more resilient

Sep 26, 2025 9m

How to make your business more resilient. In this podcast, Simon Batchelar from Pallant and Paul Everington from Everwell Associates discuss how to make your business more resilient.We explore why…

S1E11 Think you’re ISO Certified? You might not be…

Sep 19, 2025 5m

Not all ISO certificates are created equal. An increasing number of certificates aren't what they appear to be.In this video, Simon Batchelar talks to Paul Everington about a common misconception:…

S1E10 When to bring in the experts

Sep 12, 2025 9m

In this video, Simon Batchelar from Pallant Studio is joined by Paul Everington from Everwell Associates to explore a key question faced by growing businesses: When is the right time to bring in…

S1E9 ISO 9001 Changes Explained - What you need to do to get ready

Sep 05, 2025 9m

In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) explore the upcoming changes to ISO 9001 standards and explain what businesses need to do to prepare.We…

S1E8 How to Make Your Business More Attractive to Investors or Buyers

Jul 30, 2025 10m

How can business owners add value to their business when preparing for investment or planning an exit? David Atkinson from Panoramic Growth Equity shares his expertise.David and his team invest £2–8…

S1E7 Do you need to do marketing when you're busy?

Apr 14, 2025 5m

Putting off marketing until you're quiet is a big mistake.Is it sensible to stop marketing when you're busy? In this video, Simon Bachelar explains why this approach can lead to unpredictable slow…

S1E6 Do you still need a website in 2025?

Apr 11, 2025 5m

As social media continues to dominate, it's natural to question the importance of making and maintaining a website in 2025. In this video, Simon Batchelar explains why a professional website remains…

S1E5 What’s the best channel for marketing an engineering or manufacturing company?

Feb 10, 2025 6m

Struggling to identify the most effective digital marketing channels for your engineering or manufacturing business? This episode dives into how to determine the right platforms where your potential…

S1E3 How to differentiate your engineering and manufacturing business

Feb 10, 2025 5m

How do you stand out among a crowd of similar companies?This episode discusses the importance of standing out in the competitive engineering and manufacturing sector by shifting from technical…

S1E1 How to find new clients

Feb 10, 2025 5m

Digital Marketing for Engineering and Manufacturing CompaniesIn this episode, Simon Batchelar explains how engineering and manufacturing companies can use digital marketing to attract new clients…

S1E4 How to do marketing when you have a proprietary process

Feb 10, 2025 5m

Are you trying to find the delicate balance of marketing your proprietary process without compromising your intellectual property? This episode discusses actionable steps to highlight the outcomes…

S1E2 How to do marketing when you have an NDA

Feb 10, 2025 6m

Struggling to market your business while respecting NDA obligations? In this episode, Simon shares actionable strategies for effective marketing without breaching confidentiality. Learn how to shift…

Marketing For Manufacturing Trailer

Oct 30, 2024 1m Trailer

What is this podcast about, and who is Pallant?

Publishing Analytics

Frequency
~every 21.853 days
Monthly
Avg Duration
7m
Consistency
23%
Format
Episodic
Since
Oct 30, 2024
Latest
Jan 29, 2026

Ecosystem Signals

Region
United States
Hosting
feeds.captivate.fm
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