Ms. InterPReted
Fletcher Marketing + PR
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S6E7 Introducing Fletcher Financial Communications
In this exciting episode of the Ms. InterPReted podcast, Fletcher Marketing Communications pulls back the curtain on a major new venture that's set to shake up the world of Public Relations and…
S6E6 2025 Public Relations Trend Predictions
As we head into 2025, the Fletcher team predicts the public relations trends the industry will see in the next year and how brands and PR firms should adjust for the oncoming changes.Trends…
S6E6 The Power of Social Media Influencers: Meet the Faces Behind the Influence
In this episode of MsInterPReted: Public Relations Demystified, we introduce you to two social media influencers we’ve had the pleasure of working with at Fletcher Marketing Communications: Chelsea…
S6E5 Martha Jennings and Jeremy Campbell: 2024 State of the Media
On this episode of MisInterPReted Fletcher Director of Media Relations, Allison Lester talks with two newsroom managers about the state of the U.S. media.Martha Jennings, WRAL's Managing Editor,…
S6E4 Building Trust to Improve Business Outcomes
In this episode of Ms. InterPReted, we’re discussing the importance of trust. It is one of the most important things you can focus on as a brand. Think of it as the currency that fuels revenue and…
S6E3 Tiffany Carpenter: Public Relations at the University of Tennessee
Tiffany Carpenter started her career in the public relations agency world and went on to manage communications for the athletics department at the University of Tennessee, including managing the…
S6E2 Tennessee Tourism: Sara Beth Urban and Kim Mitchell
In this episode of MsInterPReted, we’re talking about tourism in Tennessee. Tennessee tourism generated $29 billion in direct visitor spending and saw 141 million visitors to the state in 2022,…
S6E1 PR Tips from Travel Writers
On this episode of MsInterPReted, Fletcher’s director of media relations, Allison Lester, talks about travel writing, pitching and hosting media tours. We welcome two travel writers to talk about…
S5E11 Sara Davenport: From Burnt Out News Anchor to Entrepreneur
Sara Davenport is an award-winning journalist who followed her dreams and became an anchor in a top-10 market. But after winning all the awards, and covering all the stories, she need a plan B -…
S5E10 2024 Public Relations Obstacles
As we head into 2024, Fletcher Marketing PR Vice President, Sarah Merrell and Director of Media Relations, Allison Lester discuss the PR obstacles we foresee clients and firms facing in the year…
S5E9 PR Trends to Leave in the Dust
In this episode of MsInterPReted, Fletcher Marketing PR Vice President, Sarah Merrell, and Director of Media Relations, Allison Lester discuss PR trends that we want to leave in the dust.As 2023…
S5E8 Compass News' Jesse Mayshark and Scott Barker: Hyperlocal Journalism
On this episode of MsinterPReted, we discuss hyperlocal journalism. This form of journalism focuses on reporting news and information at a very local level, typically targeting specific neighborhoods…
S5E7 Mary Beth West: Global PR Industry #PRethics Codes
Fletcher Marketing PR Senior Strategist, Mary Beth West commissioned new worldwide ethics code research through her work on the PRCA Global Ethics Council.The new London-based Institute of Business…
S5E6 Boost Professional Impact by Mastering the Art of Business Writing
Casey Mank is co-founder of Bold Type and is a Center for Plain Language Board member. She also teaches English at Georgetown University and Virginia Commonwealth University. Casey and her company…
S5E5 Mental Health Awareness Month: Handling Stress and Burnout in the Modern Day Workplace
Today, all of us feel the impact of stress and burnout in one way or another. It could be we feel a little extra jittery at the start of the week, or maybe it even prevents us from doing what we need…
S5E4 Eric Olsen: Navigating PR and Politics in the Era of Mistrust
Eric Olsen has been Senior Advisor and Communication Director for Congressman John Garamendi of California's eighth district in northern California since 2017.Previously, he managed congressional…
S5E3 Beyond the Hype: Examining the Real World Impacts of AI on PR
Artificial Intelligence is no longer a futuristic idea, it is here. And now programs like ChatGPT are introducing AI to the world of writing, content creation and public relations, bringing with it a…
S5E2 Tanisha Baker: Understanding Diversity, Equity and Inclusion
Tanisha Fitzgerald Baker is the manager of DEI for Knoxville Utilities Board, where she works on creating a diverse and inclusive work environment with equitable opportunities for all. She supports…
S5E1 Greg Jarboe and Katie Paine: GA4 is Coming, Are You Ready?
Greg Jarboe is president of SEO-PR, which he co-founded in 2003. Their digital marketing agency has won awards for generating results for a variety of clients, including: The Christian Science…
S4E26 Tennessee Tourism Trends: Jill Kilgore and Sara Beth Urban
Jill Kilgore has been with the Tennessee Department of Tourist Development for the past five years as the public relations media manager. She is a graduate of Southern Illinois University. The…
Frequently Asked Questions
Ms. InterPReted has published 83 episodes since September 2019, covering topics in Business, Management.
Ms. InterPReted is currently sporadic with new episodes monthly. Average episode length is 38m.
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