Oddly Strategic
Mark Peters
Publishing Details
Contact & Outreach
About This Podcast
The podcast that pulls surprising business lessons from places you’d never expect.
Every episode takes a delightfully quirky idea—whether it’s how beekeepers price honey or why arcade high-scores still matter—and flips it into a tactic you can use in Monday’s meeting.
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Recent Episodes
S1E6 E6 - Tang in Orbit: How Borrowed Credibility Beats Product Quality
Host Mark Peters explains how NASA’s early space program accidentally turned Tang, a powdered orange drink chosen for practical reasons like shelf life and zero‑G usability, into a cultural icon once…
S1E5 E5 - Weaponized Disorientation: The IKEA Strategy
In this episode of Oddly Strategic, host Mark Peters delves into the psychology behind IKEA's iconic store layout and its impact on customer behavior. From the evolution of IKEA's business model in…
S1E4 E4 - Smooth Operators: The Zamboni Playbook
The Zamboni Effect: Turning Reliability into a Global IconIn this episode of Oddly Strategic, host Mark Peters explores the fascinating story of how the Zamboni, an ice resurfacing machine, became a…
S1E3 E3 - I'll kill you if you raise the hotdog price
I'll Kill You If You Raise the Hotdog PriceIn this episode of Oddly Strategic, host Mark Peters dissects the surprisingly strategic significance of Costco's iconic $1.50 hotdog and soda combo. This…
S1E2 E2 Mow Money, Mow Problems
In this episode of Oddly Strategic, host Mark Peters delves into the meticulously managed world of Wimbledon's secret grass farms and how they epitomize strategic brand management. Discover the…
S1E1 The Day Heavy Metal Solved Business School
Find the download on my Linkedin Page at: https://www.linkedin.com/in/markdpeters17/In this episode of Oddly Strategic, host Mark Peters dives into the unconventional yet highly effective strategy…
Trailer - Oddly Strategic
Welcome to Oddly Strategic. The podcast that pulls surprising business lessons from places you’d never expect.Each episode I dig into the weird, the quirky, and the “wait-what?” stories hiding in pop…
Frequently Asked Questions
Oddly Strategic has published 7 episodes since July 2025, covering topics in Business, Education.
Oddly Strategic is currently highly active with new episodes every 2 months. Average episode length is 17m.
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