Origins of Influence
Dina Fierro
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About This Podcast
Origins of Influence is a limited podcast series exploring the untold stories of the internet’s earliest creators. Hosted by marketing leader and onetime blogger Dina Fierro, this series revisits the era before the algorithm—when creators built communities on platforms like Blogger, Tumblr, and LiveJournal.
Through intimate conversations with pioneering influencers, creators and founders, Origins of Influence unpacks the moments that defined their influence, the cultural (and algorithmic) shifts they witnessed, and how they've evolved—online and off.
Together, we’ll explore how they built influence in an unfiltered, pre-algorithm online world—and reflect on what today’s creator economy might learn from this generation of digital trailblazers.
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Recent Episodes
S2E3 Kellie Brown on Creating Space—in Style, Design, and Culture
This week's episode of Origins of Influence features Kellie Brown — the multi-hyphenate creator, tastemaker, and entrepreneur behind And I Get Dressed, a beloved digital destination for style,…
S2E2 Wardrobe Oxygen’s Alison Gary on Blogging Before the Algorithm—and Thriving After It
Before social media and algorithms, Alison Gary was already shaping the way real women thought about style, confidence, and community. A longtime blogger and digital pioneer, she launched Wardrobe…
S2E1 Tia Williams on Blogging, Beauty, and Becoming a Bestselling Author
Before social media and algorithms, Tia Williams was already shaping the way we talked about beauty, culture, and women’s inner lives. A former magazine editor turned novelist, she built one of the…
S1E11 Karen Robinovitz on Shaping the Creator Economy–and What Came Next
In this episode of Origins of Influence, host Dina Fierro sits down with Karen Robinovitz—cultural bellwether, serial entrepreneur, and one of the original architects of the influencer economy. As…
S1E10 Yuli Ziv on Building the Business of Influence—and Letting It Go
Before Instagram, before brand deals, before influencer was a job title—Yuli Ziv was building the business of digital influence. In this episode, Dina sits down with her longtime friend and fellow…
S1E9 Dapper Lou on Reinvention, Storytelling, and Creative Growth
Photographer, creative director, and cultural documentarian Lougé Delcy—also known as Dapper Lou—joins host Dina Fierro to trace his evolution from early street style pioneer to founder of Dapper…
S1E8 The Influencer Who Opted Out
In this episode of Origins of Influence, host Dina Fierro sits down with Jess Kirby—former fashion influencer, writer, and founder of the best-selling Substack newsletter A Common Thread. Jess was…
S1E7 How Meghan Donovan Built a 20-Year Brand as a Creator–Without Ever Chasing Virality
This week on Origins of Influence, Dina sits down with Meghan Donovan—creator of Wit & Whimsy and founder, En Route to Rêverie. Meghan launched her blog in 2006, becoming one of the earliest…
S1E6 Felicia Walker of ThisThatBeauty on Sustainable Influence, Boundaries & Equity in the Creator Economy
Felicia Walker—digital beauty OG, skincare educator, and founder of Phoebe Skin—joins Origins of Influence to reflect on two decades in the content game. Felicia, found online at ThisThatBeauty,…
S1E5 From Paper Fashion to Fine Art: Katie Rodgers on Creativity, Authenticity & Evolving Online
Katie Rodgers—formerly known as Paper Fashion—joins Dina for a rich conversation about creative evolution, digital beginnings, and the ongoing dance between art, audience, and authenticity. From…
S1E4 From Tumblr Fame to Digital Multi-Hyphenate: John Jannuzzi on Internet Chaos, Condé Nast & Enduring Creativity
Before Instagram influencers and TikTok trends, there was Tumblr — and few creators used it more brilliantly than John Jannuzzi. In this episode of Origins of Influence, Dina Fierro is joined by…
S1E3 How IFB Founder Jennine Jacob Built—and Rebuilt—Her Influence
In this episode of Origins of Influence, Dina Fierro sits down with Jennine Jacob—fashion blogging pioneer, personal stylist, and founder of the Iconic Style Studio.Jennine takes us on a journey from…
S1E2 Influence with Integrity: Nicolette Mason on Pride, Creator Brands & Coalition-Building
Nicolette Mason’s digital origin story began in the early 2000s, where platforms like LiveJournal and DIY outfit photos laid the foundation for what would become a pioneering career in fashion,…
S1E1 From Tumblr to Tech: James Nord on Building Influence and Infrastructure
James Nord’s story begins on Tumblr in 2007, where his cinematic photography earned him one of the largest followings on the platform. But his path from creator to CEO was just beginning. Today, he’s…
S1 Introducing Origins of Influence
Origins of Influence is a limited podcast series exploring the untold stories of the internet’s earliest creators—and what happened next. Hosted by longtime marketer and early fashion blogger Dina…
Frequently Asked Questions
Origins of Influence has published 15 episodes since June 2025, covering topics in Arts, Business.
Origins of Influence is currently dormant with new episodes weekly. Average episode length is 53m.
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