Pregnancy & Postnatal Entrepreneurs Collective Podcast
Niamh Cassidy, IBCLC
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About This Podcast
The Pregnancy & Postnatal Entrepreneurs Collective Podcast, in conjunction with Your Birth Biz, is a podcast for birth and postpartum professionals who want to grow sustainable, ethical businesses without burning out or losing themselves along the way.
Hosted by Niamh Cassidy, childbirth educator, IBCLC lactation consultant, and business coach to birth workers, this podcast sits at the intersection of business, birth work, values, and real life.
Niamh started her own perinatal business as a side hustle while working full-time in social care, and knows first-hand how challenging it can be to fill classes, attract clients, and stay confident when everyone else seems to be “doing better”. She’s been through the comparison spiral, the over-consumption of business advice, and the frustration of learning from business spaces that don’t understand the ethics, boundaries, and responsibilities of perinatal work.
Through years of learning, testing, adapting (and unlearning), Niamh has built a fully booked lactation practice and successful education and coaching business — without resorting to fear-based marketing, unethical tactics, or stepping away from client work she loves.
This podcast is a mix of:
- Solo episodes on business, mindset, visibility, boundaries, and sustainability
- Guest conversations with birth workers and women in business
- Panel discussions exploring nuanced topics at the crossover of business and birth work
Expect honest conversations, thoughtful critique of “one-size-fits-all” business advice, and practical insights you can actually apply to your own practice.
If you’re a doula, lactation consultant, antenatal educator, or perinatal professional who wants to grow a business that feels aligned, ethical, and genuinely supportive — you’re in the right place.
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Recent Episodes
S1E74 Ep. 76: Fluctuating Income? Here’s How to Finally Feel Financially Secure
If your income goes up and down each month and you’ve ever felt stressed, guilty, or unsure about your money this episode is going to hit you right in the feels. I’m joined by financial coaches and…
Ep. 75: We All Have the Same 24 Hours… Or Do We? The Truth About Time, Capacity & Growth
Do we really all have the same 24 hours? Discover how time, capacity, and life seasons affect business growth — especially for busy birth workers and parents. Do we really all have the same 24 hours…
S1E74 Ep. 74: Getting Started in Birth Work: What We Wish We’d Known
What does it really take to get started in birth work — and stay there?In this episode, I’m joined by Jen Crawford, life and business coach, parent educator, mentor and doula trainer, with over 15…
S1E73 Ep 73. Why I Rebranded (and How to Name or Rename Your Business)
Naming your business can feel like one of the biggest, most loaded decisions you’ll ever make, especially when you work in the birth and postpartum space, where identity, values, and care are so…
S1E72 Ep 72. From Teacher to Birth Worker: A Story of Courage, Change & Choice
In this episode, Niamh is joined by Aoife Lennon, perinatal educator, IBCLC, former Home Economics teacher and founder of Bumps & Bainne. Aoife describes herself as a “full-time challenger of the…
S1E71 Ep 71: Visibility Without Self-Abandonment: Showing Up Without Losing Yourself
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Parnuuna Thornwood, guide and teacher behind Feel Good Rebel, for a calm, grounding conversation about…
S1E70 Ep 70: When Business Doesn’t Feel Right: A Wake-Up Call for Birth Workers
Have you ever been offered something in your business that looked brilliant on paper — but felt wrong in your gut?A collaboration, a speaking gig, a brand opportunity, a new direction for your work —…
S1E69 Ep 69: Visualisation for Birthworkers: From Birth Prep to Business Growth
As birthworkers, visualisation is something we trust deeply. We use it every day with clients to prepare for birth, reduce fear, build confidence, and support emotional and physical readiness.But…
Ep 68: What 2025 Taught Me About Connection, Business & Being Human
As we step into a new year, there’s often pressure to move straight into goal-setting, planning and “big energy” — without taking time to pause and reflect on what the year actually held.In this solo…
S1E66 Ep. 67 The Birth of a Business: How to turn a Personal Need into a Product
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by the brilliant Brónagh Davidson, founder of My Pregnancy Journals — a beautiful Irish brand born from…
S1E65 Ep. 66 Planning Your Birthwork Business for the Year Ahead
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, we’re diving into something every birthworker needs — a simple, supportive way to plan your year without burning…
S1E64 Ep. 65 From College Dropout to 75 Employees: The Courage to Build Something Bigger
In this episode, I’m joined by Carson J. Wagner, founder of Lifetime of Love Nannies, a US-based childcare agency offering inclusive, personalised, 24/7 in-home care. Carson started her business at…
S1E63 Ep. 64 The Parenting Copywriter on Telling Your Story & Selling Without the Ick
Do you ever sit staring at your website or Instagram post wondering how to actually put into words what you do? Or maybe you’ve been told to “share your story” but aren’t sure how to do that without…
S1E62 Ep. 63 Why Your Summer Slowdown Doesn’t Mean You’ve Failed (and How to Reset for September)
If your summer felt slow, you’re not alone. Many birthworkers experience a summer slump — enquiries dip, classes don’t fill, clients go quiet, and social media engagement drops. It can feel like…
S1E61 Ep. 62 Working With Your Cycle: Boost Productivity & Balance in Your Business
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Tayba Azim, counsellor, psychotherapist, and Mizan therapist. Together, we explore how understanding…
S1E60 EP. 61 Making the Shift: Navigating Career Change into Birthwork
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with the brilliant Anke Roth — a postpartum doula and parenting coach, to hear her amazing and inspiring…
S1E59 Ep. 60 Behind the Biz: Your Questions Answered on Policies, Dream Clients & Paying Yourself
Are you second-guessing the ‘business bits’ of your birthwork practice? In this behind-the-scenes episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m giving you a taster of…
S1E58 Ep. 59 The Gut-Health Reset for Burnt-Out Birthworkers
Are you constantly giving to others but struggling to prioritise your own wellbeing? In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by wellness coach…
S1E57 EP. 58 Spilling the Tea - The Personal Story Behind My Work in Birth and Business Support
In this week’s episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m pulling back the curtain and sharing something a little more personal than usual—my own story.From an…
S1E56 EP. 57 How to Build Strength Without Burnout: Mindset, Movement & Motivation for Busy Birthworkers
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with women's wellness coach and nutritionist Louise O’Brien, founder of Badass Coaching, to talk about…
Frequently Asked Questions
Pregnancy & Postnatal Entrepreneurs Collective Podcast has published 75 episodes since January 2023, covering topics in Business, Entrepreneurship.
Pregnancy & Postnatal Entrepreneurs Collective Podcast is currently highly active with new episodes every 2 weeks. Average episode length is 23m.
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