Profitable Performance Marketing

JEBCommerce

English Business Management Marketing

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Episodes 111

Avg. Duration 45m

Activity Dormant

Since Jun 2020

Latest Episode Feb 2025

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Publishing Details

Schedule

Weekly

Format

Episodic

Hosting

media.rss.com

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About This Podcast

The Profitable Performance Marketing podcast dives deep into the affiliate marketing world. Now hosted by Jake Fuller – CEO JEBCommerce – each episode features insightful conversations with industry experts, including affiliates, advertisers, networks, and vendors. We explore strategies for driving incremental sales and optimizing affiliate channels. Whether you're running an affiliate program or considering starting one, this podcast offers valuable tips and industry insights to ensure your success. Tune in for practical advice and the latest trends in affiliate marketing.

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Recent Episodes

S4E12 Navigating Affiliate Tracking & Consent Laws with Steven Brown

Feb 20, 2025 44m Transcript

In this episode of the Profitable Performance Marketing Podcast, host Jake Fuller, CEO of JEBCommerce, sits down with Steven Brown, CEO at Moonpull, to explore the evolving landscape of affiliate…

S4E11 Mastering Online Experiences for Today’s Digital Shoppers with Jeremy Aaronson

Feb 05, 2025 29m Transcript

On this episode, Jake dives deep into what makes consumers tick (and sometimes flee) with guest Jeremy Aaronson, Chief Revenue Officer at UpSellit. Throughout they explore the art of crafting a…

S4E10 Amazon, Affiliates, and Advertisers: The Next Big Move with Owen Guetschow

Jan 29, 2025 30m Transcript

In this episode, host Jake Fuller chats with Owen Guetschow from Levanta about an exciting shift in affiliate marketing opportunities on Amazon. Traditionally, affiliate marketers have not had a…

S4E9 Referral Programs Unplugged: Boosting Your Brand's Network with Will Fraser

Dec 11, 2024 31m Transcript

Join Jake Fuller, CEO at JEBCommerce, in this engaging episode of the Profitable Performance Marketing Podcast as he interviews Will Fraser, the Head of /advocate at impact.com. They delve into the…

S4E8 Affiliate Mastery: Building Connections, Avoiding Mistakes with Tara McCommons

Dec 04, 2024 31m Transcript

Ready to navigate the maze of affiliate marketing without bumping into common pitfalls? In this engaging episode of the Profitable Performance Marketing Podcast, host Jake Fuller chats with Tara…

S4E7 Mastering Coupons: Your Brand's Secret Weapon with Brook Schaaf

Nov 20, 2024 27m Transcript

In the latest episode of the Profitable Performance Marketing Podcast, host Jake Fuller sits down with Brook Schaaf, Co-Founder and CEO at FMTC, to issue a masterclass on deal and coupon sites. If…

S4E6 Bridging PR and Affiliate Marketing for ROI Gold with Sophie Toporoff

Nov 13, 2024 42m Transcript

In this episode Jake dives into the dynamic convergence of PR and affiliate marketing with guest Sophie Toporoff, Director of Partnerships, North America at Linkby. Sophie provides keen insights from…

S4E5 Mastering Affiliate Recruitment with a Personal Touch with Dustin Howes

Nov 06, 2024 45m Transcript

In a lively episode of the Profitable Performance Marketing Podcast, Jake sits down with Dustin Howes, the Director of Partnerships at Inflektion. This week’s hot topic: affiliate recruitment – the…

S4E4 The Evolution of Affiliate From Underdog to E-Commerce Essential with Adam Weiss

Oct 29, 2024 39m Transcript

In this week's episode, Jake dives into the evolution of affiliate marketing with Adam Weiss, the President of North America at AWIN Global. Adam, a seasoned expert with over two decades in the…

S4E3 Staying Current (or Ahead) in Affiliate Marketing with Tricia Meyer

Oct 23, 2024 27m Transcript

In this episode of Profitable Performance Marketing, host Jake Fuller chats with Tricia Meyer, the multifaceted Executive Director of the Performance Marketing Association (PMA). With a legal…

S4E2 Runway and Access: The Publisher’s Dilemma with Jamie Birch

Oct 16, 2024 40m Transcript

In this episode host Jake Fuller welcomes his predecessor, Jamie Birch, Co-Founder at EquineRevShare, for a lively discussion. Jamie shares his unexpected pivot from affiliate agency life to…

S4E1 The Emergence of AI & Affiliate Marketing with Cary Pierce

Oct 09, 2024 32m Transcript

In the inaugural episode of PPM's season four, new host Jake Fuller, CEO at JEBCommerce, sits down for an engaging conversation with Cary Pierce, Senior Global Director at Rakuten Advertising.…

S3E28 Affiliate Marketing's Tools, Trends, and Tactics with Parrish Essell

Apr 10, 2024 55m Transcript

In this episode, Jamie Birch sits down with Parrish Essell, the Agency New Business Manager at ShareASale, for a deeper look into the evolving landscape of affiliate marketing, how consumer awareness…

S3E27 Versatility, Leadership, and Self-Awareness in Marketing with Sal Conca

Apr 03, 2024 1h 14m Transcript

Join host Jamie Birch in a captivating conversation with Sal Conca, CEO of AmazingAds, as they delve into over two decades of industry collaboration and insights. From their co-marketing endeavors at…

S3E26 5 Things Networks and Advertisers Are Doing to Stifle Innovation

Mar 27, 2024 18m Transcript

Join Jamie Birch in a candid discussion about some of the frustrations and challenges stifling innovation in affiliate marketing. From inaccessible advertiser contact information to network approval…

S3E25 Then and Now: Martech Record's Impact and Affiliate B2B with Michael McNerny

Mar 20, 2024 52m Transcript

Join us as we catch up with Michael McNerny, the founder of Martech Record, the first objective industry publisher in the affiliate space. Three years after its launch, we delve into the developments…

S3E24 The Quickest Way to Increase New Customer Acquisition in the Affiliate Channel

Mar 13, 2024 11m Transcript

Join Jamie as he delves into the secrets of quickly improving new customer acquisition in your affiliate channel. With decades of experience in affiliate marketing, Jamie shares actionable strategies…

S3E23 Purpose and Intentionality in Digital Marketing with Kevin Strawbridge

Mar 06, 2024 1h 9m Transcript

In today's episode, Jamie Birch engages in a candid conversation with industry veteran and digital marketing pioneer, Kevin Strawbridge. With a career spanning every facet of the affiliate channel,…

S3E22 5 Key Strategies for Newcomers

Feb 28, 2024 12m Transcript

In this episode, Jamie Birch, Founder of JEBCommerce, shares invaluable insights for newcomers to the affiliate marketing space. He emphasizes the importance of building relationships, dispels the…

S3E21 Marketing As An Act of Love and Other Concepts with Nick Charrow and Emma Wolff of Princess Cruises

Feb 21, 2024 50m Transcript

In this episode, Jamie Birch, Founder of JEBCommerce, welcomes special guests Nick Charrow, Director of Marketing, and Emma Wolff, Digital Marketing Manager at Princess Cruises. Together, they…

Frequently Asked Questions

How many episodes does Profitable Performance Marketing have?

Profitable Performance Marketing has published 111 episodes since June 2020, covering topics in Business, Management.

Is Profitable Performance Marketing still active?

Profitable Performance Marketing is currently dormant with new episodes weekly. Average episode length is 45m.

How do I contact Profitable Performance Marketing for sponsorship or guest appearances?

Sign up on Grep.FM to access contact details for Profitable Performance Marketing, including email and social media links.