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About This Podcast
SaaS Sleep School teaches modern GTM strategy and AI-era sales — one calm 6-minute lesson at a time, designed to be absorbed while you sleep.
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Recent Episodes
SaaS Sleep School — Introduction
Welcome to the intersection of GTM Strategy and Restorative Rest.GTM Masterclass is the first audio library designed to help AI founders, engineers, and SaaS leaders internalize high-level business…
Ep 5 — AI-Augmented Discovery and Qualification
If AI can do the research, read the signals, and score the lead — what exactly is the rep for? This is the anxiety running through the sales profession right now. And the answer, it turns out, is…
Ep 3 — The Dark Funnel: The Buyer Has Already Decided
By the time most buyers talk to a sales rep, they've already made up their mind. Not a final decision — but a direction. A lean. A shortlist built without you in the room. Seventy percent of the…
Ep 1 — The New GTM Stack: AI Changes Everything
Everything you were taught about going to market is over. Not fading. Over. The old model was simple and brutal: more pipeline equals more wins. More calls, more emails, more noise. You hired…
Introduction
What is SaaS Sleep School, why does it exist, and what are you about to absorb? This is GTM in Your Sleep — ten lessons on modern go-to-market strategy designed to be heard, not read. No bullet…
Community Led Growth
The Death of the SDR
Revenue Intelligence
Personalization at Scale
The Dark Funnel
Signals Over Spray
The New GTM Stack
The New GTM Stack
GTM Velocity
ICP in the AI Era
The New GTM Stack
Ep 9 — Community-Led Growth: The New Moat
You can replicate technology. You can replicate process. You cannot replicate what happens when a community forms around something real. Community-led growth is not a marketing channel. It is a…
Ep 7 — Revenue Intelligence: Forecasting with AI
Gut-feel forecasting is over. The instinct to call a number and hit it was always part skill, part theater. AI has made the theater unnecessary — and the skill more powerful than ever. The old…
Ep 8 — The Death of the SDR and What Replaces It
The classical SDR role was built on volume. Volume is now automated. Something more interesting takes its place. This episode carries real weight and deserves honesty. The high-volume cold outreach…
Ep 6 — Personalization at Scale Without Losing Soul
AI can generate a thousand personalized emails in seconds. Personalization that feels manufactured is worse than none at all. This is the paradox quietly swallowing modern GTM. The tools are…
Frequently Asked Questions
SaaS Sleep School: GTM & AI Growth has published 23 episodes since April 2026, covering topics in Business.
SaaS Sleep School: GTM & AI Growth is currently highly active with new episodes hourly. Average episode length is 6m.
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