Smarter Roofer Podcast: Break Into Commercial Roofing
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About This Podcast
Breaking into commercial roofing sounds intimidating until you realize everyday people are doing it right now. The Smarter Roofer Podcast gives aspiring and growing commercial contractors the insider knowledge, stories, and strategies to make that leap with confidence.
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Recent Episodes
Don’t Get Weak (in Commercial Roofing Sales) w/Matt Raber GEMS Throwback #063
Matt Raber challenges the belief... that some people just aren’t cut out for sales. In this practical breakdown, he explains why discomfort comes from lack of education—and how learning to handle…
Busy Doesn’t Mean Winning: Why Roofing Volume Can Kill Profit w/Owen Shrock, Elias Raber & Mervin Mullet #062
Many contractors wear “busy” like a badge of honor, but... busy can hide serious problems. In this episode, Owen, Elias, and Mervin break down why profit—not volume—is the real scorecard, and how…
If You’re Not Sold, You Can’t Sell w/Elias Raber GEMS Throwback #061
Elias Raber breaks down one of the most overlooked problems in roofing sales: contractors who aren’t fully sold on what they’re offering. Using real jobsite examples, he explains why belief in your…
[ROADTRIP BONUS] Why 2026 Rewards the Roofers Who Take Action Now w/Elias & Rudy #060
Recorded on the road, Elias and Rudy break down what they’re actually seeing in the field as they head into 2026. From real contract wins to lessons learned in past downturns, this episode explains…
Stop Playing It Safe: How Big Goals Grow Roofing Companies w/Owen Shrock, Elias Raber & Mervin Mullet #059
Many roofing contractors stall out because... they play it safe—small goals, no delegation, and minimal risk. In this episode, Owen, Elias, and Mervin break down why dreaming bigger, getting clear on…
Keep It Real: Why Your Business Growth Starts With You w/Elias Raber GEMS Throwback #058
Elias Raber delivers a straight-shooting reminder... that success isn’t about the industry—it’s about personal growth. In this short but powerful message, he explains why learning, environment, and…
The 30-60-90 Day Plan That Sets Up Your Commercial Roofing Year w/Owen Shrock, Elias Raber & Mervin Mullet #057
•Join the Workshop https://smarterroofer.com/lead •See Mervin's seam taper: https://pro-commercial-roofing-tools.square.site/ –– What you do in the next 90 days will determine how the rest of your…
Money Loves Speed: Why Fast Roofers Win More Jobs w/Matt Raber & Simon Lee, GEMS Throwback #056
https://smarterroofer.com/follow – In today’s episode... we break down one of the most overlooked advantages in the commercial roofing and roof-coating business: speed.From bidding and communication…
Your Comfort Zone Could Quietly Be Killing Your Future w/Elias Raber, Owen Shrock, & Mervin Mullet #055
Comfort zones feel safe, but they quietly block growth, opportunity, and the life you actually want. In this episode, Owen Shrock, Elias Raber, and Mervin Mullet unpack why discomfort is a…
How to Have a Fantastic New Year, GEMS Throwback w/Matt Raber #054
Besides tips for a great New Year, get a few tips on sponsoring new team members. Feedback? Drop a comment!
Do the Reps: How Giving Shapes Better Commercial Roofing Contractors w/Elias, Owen & Mervin #053
What if giving wasn’t just a holiday idea but a year-round advantage in business and life? In this episode, Owen Shrock, Elias Raber, and Mervin Mullet unpack why the most successful contractors…
3 Reasons to NOT Be the "Cheapest Guy", GEMS Throwback w/Raber twins #052
Drop a comment, with your BIGGEST takeaway from this episode. Did you like it?
Facebook Leads, Hunting Trips, and the Hidden Drains Killing Your Growth w/Elias, Owen & Mervin #051
1:00 What Contractors Should STOP Doing in 20263:30 Facebook Ads vs. Real Relationships5:30 Personal Life Cuts: Social Media, Red Bull, and Small Subcontracting Jobs8:00 Hobbies, Hunting, and Why Men…
The People Side, GEMS Throwback (From 2017!) w/Elias #050
IMPORTANT subject that we're STILL teaching today, all these years later! Enjoy this throwback from August 2017, and then drop us a comment!
Revealing the Lie of Work-Life Balance + Foundation for True Success w/Elias Raber & Owen Shrock #049
Is work-life balance real or fake? Let us know in the comments! And get tickets at https://smarterroofer.com/bold
Finding Your Exit Strategy, GEMS Throwback w/Matt Raber & Wayne Miller #048
Enjoy this throwback episode! Drop a comment, wherever you're listening! https://smarterroofer.com/follow
Apply These 3 "Filters" for Commercial Roofing Success In 2026 and Beyond w/Elias Raber & Owen Shrock (+Special Announcement!) #047
Do NOT go the way of the 1,700 businesses that closed their doors yesterday... Enjoy this episode, leave a comment... Then Get Your Tickets At https://smarterroofer.com/bold
Your Only Limiting Factor w/Matt Raber & Wayne Miller, GEMS Throwback #046
Enjoy this throwback to another GEMS Monday Morning Motivation recording! You can instantly unlock all 31 GEMS videos by joining the Smarter Roofer Growth Alliance at smarterroofer.com/grow
The #1 Mistake Commercial Roofers Make (Versus Residential Contracting) #045
Leave a review at smarterroofer.com/rate-podcast. In this episode we cover: Dealing with $800k problemsHow to treat B2B peopleUpcoming Leadership SeminarAlex Hormozi's advice for growth
Closing the Deal w/Raber twins, GEMS Throwback #044
Enjoy this throwback to another GEMS Monday Morning Motivation recording! You can instantly unlock all 31 GEMS videos by joining the Smarter Roofer Growth Alliance at smarterroofer.com/grow
Frequently Asked Questions
Smarter Roofer Podcast: Break Into Commercial Roofing has published 63 episodes since May 2020, covering topics in Business, Careers.
Smarter Roofer Podcast: Break Into Commercial Roofing is currently dormant with new episodes weekly. Average episode length is 11m.
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