Episodes 55
Avg. Duration 27m
Activity Highly Active
Since May 2025
Latest Episode Jun 2026

Publishing Details

Schedule
Weekly
Format
Episodic
Consistency
99%
Hosting
feed.podbean.com

About This Podcast

Unlocking Behaviour Change is a podcast delving into psychology and motivation. Join Professor Robert West, a world-leading behavioural scientist, and Jamie West, a writer and musician, as they explore the human mind with practical insights and a touch of humour. Whether you’re into psychology, behaviour science, or just want to understand yourself (and others) a little better, this podcast is for you. Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

Social Media

Explore Statistics

Recent Episodes

What are Behaviour Change Techniques?

Jun 09, 2026 28m

What is a ‘behaviour change technique’ (BCT)? How does the way you deliver a technique affect the outcome? What is the difference between a thought and a behaviour? Join Robert and Jamie as they…

We have to talk about AI

Jun 02, 2026 30m

AI - curse or cure, or both or neither? Most behavioural researchers are using AI in some aspects of their work. But are the benefits outweighing the costs? How can we do it most productively, and…

Where do values come from and where do they go?

May 26, 2026 27m

Robert and Jamie ask the deepest questions imaginable . . . At least according to AI chatbots. Where do our values and moral intuitions come from and what do we do with them? Why are ideas that seem…

What role do values play in our behaviour?

May 19, 2026 24m

Is stealing always bad? Are we all hypocrites? What do we do when our morals conflict with our own self-interest? Join Robert and Jamie as they discuss values, ethics and judgements, exploring ideas…

Justice is in the eye of the beholder

May 12, 2026 27m

Our sense of justice plays a huge role in our moral judgements and our behaviour. But there are many different versions of justice - what is justice for one person is gross unfairness for another. In…

Power struggles and group identity

May 05, 2026 27m

Robert and Jamie continue to explore sources of likes and dislikes (in the broadest sense) and in this episode move on to 'power' and how that relates to leadership. Robert reflects on the idea that…

The extraordinary motivating force of 'purpose' and 'transcendence'

Apr 28, 2026 28m

Humans appear to need some kind of purpose to our existence. It might be directed at spiritual enlightenment, furthering the well-being of the species, personal growth, getting good at something, or…

The mysterious power of 'craving' and its role in addiction

Apr 21, 2026 28m

What are cravings and what causes them? Craving is weird. You'd think that the more we enjoy something the more we would crave it. Not so. We crave things we don’t even like! As part of the series on…

Never underestimate the importance of being 'amused' as a motivational force

Apr 14, 2026 29m

What would life be like without entertainment? Is beauty integral to a good life? Is all art subjective? As part of their wide-ranging look at what people do and do not like, Robert and Jamie explore…

Matters of life and death

Apr 07, 2026 26m

Staying alive is terribly important to us . . . under certain circumstances. Why do we behave in ways that actually damage our bodies and shorten our lifespan? Robert and Jamie discuss what is going…

How important are 'agency' and 'understanding' as drivers of our behaviour?

Mar 31, 2026 26m

Robert continues to explore the different factors that act as sources of liking and disliking and has asked his AI friend Claude to review his list and suggest how these could be usefully grouped.…

Lots of things motivate our behaviour: Robert has been making a list ...

Mar 24, 2026 27m

Robert has been busy making a list of things we like and things we dislike... Or do we? One person’s meat is another person’s poison. The duo also discuss drinking culture, life and death, and…

How pleasure and comfort versus pain and discomfort drive our behaviour

Mar 17, 2026 25m

So much of what we do stems from anticipated comfort, pleasure or satisfaction, or relief from pain or discomfort.  So a really important target when trying to change behaviour is creating these…

What makes us accept that changing our behaviour is a good idea?

Mar 10, 2026 28m

As part of their exploration into the updated COM-B and the CACTIS tool, Robert and Jamie discuss one of the big reasons for changing behaviour: because people think it's a good idea! But there is so…

CACTIS: A tools for developing behaviour change interventions using the COM-B model

Mar 03, 2026 26m

How can we make practical use of the COM-B (Capability, Opportunity, Motivation - Behaviour) Model when developing behaviour change interventions? The answer is the CACTIS (COM-B Assessment To…

How the COM-B model helps us understand the intervention-action gap

Feb 24, 2026 26m

Robert has been wondering whether the updated COM-B is enough of an advance to merit the label COM-B 2.0! But more importantly, Robert and Jamie drill down on the concept of 'intention' and explore…

How identity and imagination can turn 'should' into 'want'.

Feb 17, 2026 28m

This week Jamie has been playing Animal Crossing and Robert has been trying not to eat chocolate biscuits. Also, Robert offers tips on making marginal but meaningful changes to behaviour as the duo…

The COM-B model in detail

Feb 10, 2026 24m

Why does Robert keep hitting tennis drop shots into the net? How does ‘Atomic/Individual COM-B’ relate to ‘Aggregate/Population COM-B’? Robert continues his preview of COM-B 2.0 while Jamie wonders…

Updating the COM-B model in the light of experience

Feb 03, 2026 25m

An updated version of the COM-B model is nearly ready to roll. It clarifies some things and expands others. It is 'backwardly compatible' with 'classic COM-B'. This episode is the first of several…

How capability, opportunity and motivation interact to influence behaviour

Jan 27, 2026 28m

You can do it! Or . . . can you? When does believing in your own abilities help you achieve your goals? In this episode, Robert and Jamie explore how the different elements of the COM-B model…

Frequently Asked Questions

How many episodes does Unlocking Behaviour Change have?

Unlocking Behaviour Change has published 55 episodes since May 2025, covering topics in Health & Fitness, Mental Health.

Is Unlocking Behaviour Change still active?

Unlocking Behaviour Change is currently highly active with new episodes weekly. Average episode length is 27m.

Similar Podcasts