Upgrade Your Education Business
Sumantha McMahon
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Recent Episodes
S21 PS 149 Good Enough Is Not The Same As Settling
In this episode, I reframe “good enough” as a strategic choice rather than a compromise. Perfectionism often delays progress and keeps ideas from being tested.By starting with a simpler version, you…
S21 How to Set Your Tutoring Prices
SummaryIn this episode, I explore the psychology and strategy behind pricing for tutors and education business owners. We discuss why market research is not always the answer, how confidence and…
S21 PS 148 The Thing You Keep Explaining Away
In this episode, I explore the things in your business you know need attention but keep putting off.Avoiding them is often harder than addressing them. By acknowledging them early, you can move…
S21 Is Tutor Thinking Keeping You Stuck?
SummaryIn this episode, I explore the mindset shift from tutor to business owner and why it can unlock new levels of growth. I discuss moving beyond educator thinking, letting go of guilt around…
S21 PS 147 What A Slow Week Is Actually Telling You
In this episode, I explore how to approach quieter periods in your business.Instead of filling the space, pause and ask what would be most impactful. Sometimes that is strategic work, other times it…
S21 Tutors: Why Consistent Marketing Still Isn't Getting You Students
In this episode, I share practical strategies for education business owners to build sustainable marketing systems, overcome self-doubt, and focus on what truly moves the needle. Learn how to create…
S21 PS 146 The Version Of You Who Already Knows What To Do
In this episode, I highlight the importance of checking in with your own thinking before seeking external advice.You already have valuable insight. By trusting your instincts and bringing your…
S21 5 Ways To Attract Students Without Marketing
SummaryI explore five effective strategies for tutors to build their visibility and attract students outside of traditional digital marketing. These methods focus on relationship-building, community…
S21 PS 145 When Comparison Is Information, Not A Verdict
In this episode, I reframe comparison as something useful rather than harmful. Instead of letting it affect your confidence, you can treat it as information.By getting specific about what you notice…
S21 205 Avoiding Burnout As A Tutor Business Owner
I explore the differences in work-life balance for business owners versus employees, emphasising the importance of enjoying your business to prevent burnout. I share personal insights and practical…
S21 PS 144 The Client You Almost Turned Away
In this episode, I explore how prejudging potential clients can lead to missed opportunities.I share why it is important to gather the right information first and use simple questions to guide your…
S21 204 Using Email Marketing As A Tutor
In this episode, Samantha McMahon demystifies email marketing for tutors, explaining how to leverage it effectively to stay visible and connect with clients without overwhelming effort. She shares…
S21 PS 143 The Story You Tell About Your Business Before Anyone Asks
In this episode, I encourage you to notice how you naturally talk about your business in everyday moments.That underlying story often reflects how you truly feel, and it shapes your confidence,…
S21 203 Why We Should Be In The Press With Carol Driver
In this insightful interview, PR expert Carol Driver shares strategic tips on how small business owners, including tutors and entrepreneurs, can leverage press features to build credibility, expand…
S21 PS 142 You Don't Need More Ideas. You Need To Finish The One You Started.
In this episode, I explore why we often abandon ideas too early in favour of something new.I explain how real results come from consistency and refining what already works, rather than constantly…
S21 202 Stories Don't Have To Be Dramatic To Be Interesting
This episode explores the power of storytelling in marketing, emphasizing that stories don't need to be dramatic to be effective. I share practical tips on how tutors and education business owners…
S21 PS 141 The Decision You Keep Postponing Is Already Costing You
In this episode, I explore the power of pausing and why constant busyness is not the same as progress. It is easy to focus on what is next without recognising how far you have already come.I share…
S21 201 Navigating Uncomfortable Change
I explore how educators and business owners can lead and adapt to change despite discomfort. I share personal experiences, strategies for leading change, and the importance of mindset, data, and…
S20 PS 140 Letting go of constant self-assessment
As business owners, it is easy to constantly assess ourselves. Am I doing enough? Should this be working by now? In this episode, I explain how constant self assessment can undermine confidence.I…
S20 200 THIS Is The One Thing Every Business Owner Needs
In this episode, I share the one thing most tutors and education business owners are missing and how it affects your marketing, sales, and business growth.I explain how systems bring clarity,…
Frequently Asked Questions
Upgrade Your Education Business has published 300 episodes since March 2023, covering topics in Business, Education.
Upgrade Your Education Business is currently highly active with new episodes every few days. Average episode length is 12m.
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