Episodes 102
Avg. Duration 24m
Activity Highly Active
Apple Rating 5.0 (1)
Since Sep 2023
Latest Episode May 2026

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Features Guests

Publishing Details

Schedule
Weekly
Format
Episodic
Consistency
49%
Hosting
feeds.captivate.fm

About This Podcast

B2B buyers want to know the business outcomes they can expect from proposed solutions and the realized value of what they've already purchased. Yet far too few solution providers can articulate value. Value Coffee Talk interviews sales, marketing and customer success leaders about their value programs to discuss the challenges, opportunities and share best practices. Hosted by author and serial entrepreneur Tom Pisello, the ROI Guy, and value expert April Morley, the pair grab a coffee with their guests and dive into the tough questions that need answering in order to drive value success. This show is a service of the Enterprise Value Collective (EVC), a community of business value leaders and practitioners, and independent value consultancy Genius Drive.

Podcasting 2.0 Features

episode medium

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Recent Episodes

CRO Spotlight: Leveraging Value for 65% CAGR Growth

May 14, 2026 21m

In this episode of Value Coffee Talk, host Thomas Pisello speaks with Ken Powell about the remarkable growth journey of K1X and the evolving role of business value in today’s SaaS and AI-driven…

Mastering Seamless Sales: Strategies for Modern Decision-Making

May 07, 2026 29m

In this insightful interview, host Tom Pisello interviews sales transformation expert and author Art Fromm, to explore how modern buying decisions are increasingly shaped by risk perception,…

Beyond the Harbor Tour: How Pre-Sales Wins with Outcomes, Not Features

Apr 15, 2026 32m

In this episode of the Value Coffee Talk Podcast, Tom Pisello, the ROI Guy, speaks with Michael McDowell, the “Demo-tainer” and author of Demo-tainment, about how pre-sales and solution engineering…

From Promised to Proven - Scaling Post-Sales Value Realization

Apr 08, 2026 25m

In this episode of the Value Coffee Talk Podcast, Tom Pisello, the ROI Guy, is joined by Gaurav Sharma, Product Leader for Value Tools and AI Systems at ServiceNow, to explore one of the most…

Mastering Negotiation: The Four Levers Every Seller Should Know

Mar 25, 2026 29m

Negotiation in today’s market is no longer about pressure tactics or last-minute discounts. Buyers are more informed, pricing transparency is higher, and trust plays a bigger role in purchasing…

Navigating the Challenges of Selling to Early Stage Companies

Mar 18, 2026 31m

In this episode of the Value Coffee Talk podcast, host Thomas Pisello speaks with Nate Littlewood, founder of Future Ready CFO, about the unique challenges faced by early-stage e-commerce and CPG…

Is the Future of Solutions Engineering all about Value?

Mar 11, 2026 30m

In this episode of the Value Coffee Talk podcast, host Tom Pisello engages with Chris Mabry, head of community at iris.ai and long time Sales / Solution Engineering advocate and thought leader with…

Gartner: The Outcome Economy and Shift to Value-Led Growth

Feb 18, 2026 30m

In this episode of the Value Coffee Talk podcast, host Tom Pisello and Gartner Analyst and Fellow David Yockelson discuss the emerging Outcome Economy, and the importance of focusing on customer…

The Importance of the Human-Touch in AI-powered Value Consulting

Feb 11, 2026 28m

In this episode of the Value Coffee Talk podcast, host Thomas Pisello speaks with Sultan Semlali, Value Coach and Global Value Consulting Director at Sitecore, about how AI is reshaping value…

Sales Excellence: Emphasizing the Human Element in an AI World

Jan 29, 2026 30m

In this episode of the Value Coffee Talk podcast, host Thomas Pisello speaks with David Brock, author of the new book: 'Is Good Enough Good Enough?'The pair discuss the decline of performance…

Unlocking CFO Purchase Approvals: The Value of Trust

Jan 14, 2026 27m

In this episode of Value Coffee Talk, host Thomas Pisello engages with Tim Ryder, VP of Finance and Compliance at Caveonix, to explore the perspectives of CFOs on solution providers and the…

Unlocking Customer Value: Do Sales Engineers Hold The Key?

Jan 07, 2026 26m

In this episode of Value Coffee Talk, host Thomas Pisello interviews Stephen Morse, a seasoned sales engineer and CEO of the SE Leadership Institute. The pair discussed the evolving role of sales…

B2B GTM - The Emotional Toll of Customer Control

Dec 30, 2025 26m

In this Value Coffee Talk conversation, CRO and Operating Advisor Tom Canning discusses the challenges of burnout in high-stakes commercial roles with host Tom Pisello. In this session, Mr. Canning…

The Perfect Marriage of Proposals and Value Selling

Dec 18, 2025 26m

In this episode of the Value Coffee Talk podcast, host Tom Pisello speaks with Ray Meiring, CEO of QorusDocs about the marriage of proposals and business value,The pair discuss the significance of…

The Art of Quantifying Value

Dec 16, 2025 22m

In this episode of the Value Coffee Talk podcast, host Tom Pisello speaks with value leader Mike Samuels from Pendo.io about the importance of storytelling in value consulting, the challenges of…

Growth Success Is Built on ICPs, Business Outcomes & Realized Value

Dec 11, 2025 24m

In this Value Coffee Talk podcast, Mike Slater, PE Operating Partner for the Carlyle Group, discusses the importance of aligning sales efforts with the ideal customer profile (ICP) to improve…

Elevating Customer Conversations for Transformative Opportunities

Dec 09, 2025 29m

In this Value Coffee Talk podcast episode, host Tom Pisello meets with Angela Hughes, VP of Revenue Acceleration for security firm Ping Identity. The pair discusses the importance of elevating the…

Growth Stage Success: Embracing Change and Driving a Business Value Approach

Dec 04, 2025 16m

In this episode of the Value Coffee Talk podcast, host Thomas Pisellowelcomes Jen Thompson, a seasoned sales performance consultant and former Google sales enablement lead. The pair discuss the…

Navigating the AI ROI Paradox

Dec 02, 2025 28m

In this episode of the Value Coffee Talk podcast, host Thomas Pisello and sales strategy / value leader Steve Thibodeau discuss the complexities of ROI in AI implementations.The pair explore the…

Is Your GTM Ready for the Outcome Economy?

Nov 11, 2025 23m

In this episode of the Value Coffee Talk Podcast, host Thomas Pisello and Scott Shaul, veteran GTM leader, discuss the concept of the Outcome Economy, which emphasizes aligning vendor and customer…

Frequently Asked Questions

How many episodes does Value Coffee Talk have?

Value Coffee Talk has published 102 episodes since September 2023, covering topics in Business, Management.

Is Value Coffee Talk still active?

Value Coffee Talk is currently highly active with new episodes weekly. Average episode length is 24m.

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