Episodes 319
Avg. Duration 20m
Activity Highly Active
Apple Rating 5.0 (3,532)
Since May 2020
Latest Episode Jun 2026

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Schedule
Weekly
Format
Episodic
Consistency
94%
Hosting
rss.libsyn.com

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About This Podcast

How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What's the best way to market for photography clients? Am I ready for a studio? Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more. With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn't as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America's most profitable and this joycast will show you how. It's designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don't want to sacrifice their family along the way. Each week you'll learn pricing tips, marketing ideas, selling tips and get insights into what's working now. Along with a huge helping of motivation to build your own photography business where your clients say you're worth every penny. You can find Sarah Petty at: www.photographybusinessinstitute.com www.instagram.com/sarah.petty www.facebook.com/photographybusinessinstitute

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Recent Episodes

S4E319 #319: Stop Discounting and Start Manufacturing Demand

Jun 09, 2026 10m

Ever feel like your calendar is packed in the fall, then painfully quiet by January? That feast-or-famine cycle can leave even talented photographers questioning what comes next. In this episode,…

S4E318 #318: The Correct Way to Market a Photography Business on Social Media

Jun 02, 2026 11m

If you're posting every day, announcing availability, and still hearing crickets, this episode might explain why. The truth is, most photographers treat social media like a billboard when what their…

S4E317 #317: 6 Business Skills 99% of Photographers Don't Have (But Should)

May 26, 2026 14m

Most photographers think talent is the thing that builds a profitable business. But what if the photographers winning awards are also the ones quietly burning out, overworking, and barely making…

S4E316 #316: It's Boring, But It Will Make Even Beginner Photographers More Money

May 20, 2026 9m

What if the thing you've been overlooking is actually the thing that could change everything? In a world obsessed with fast bookings and digital files, it's easy to believe you need more clients,…

S4E315 #315: $400 vs $4,000 Portrait Photographer: What's the difference?

May 14, 2026 24m

Most photographers aren't struggling because they lack talent. They're struggling because they built a business that demands everything from them and gives very little back. If you've ever felt…

S4E314 #315: $400 vs $4,000 Portrait Photographer: What's the difference?

May 06, 2026 24m

You're working nonstop, booking sessions, delivering galleries… and still feeling stuck. Like no matter how hard you push, the income just won't follow. What if the problem isn't you, but the model…

S4E313 #313: 7 Photography Business Lies That Keep You Broke

Apr 29, 2026 19m

You're working nonstop, tweaking, learning, upgrading… and still not seeing the money reflect the effort. It's frustrating, confusing, and honestly a little defeating. What if the real problem isn't…

S4E312 #312: From Shoot-and-Burn to $44,000 in a New City

Apr 22, 2026 33m

You know that quiet frustration, when your talent is real but your income doesn't reflect it. When you're working hard, giving everything away, and still wondering why it's not clicking. This episode…

S4E311 #311: How to Talk Like A Premium Photographer (And Charge More)

Apr 15, 2026 32m

You can feel it in the room. The hesitation. The silence. And somehow, you make it mean something about you. But what if it's not your pricing, or your talent at all? In this episode, Sarah Petty…

S4E310 #310: 8 Pricing Mistakes That Keep Photographers Broke

Apr 08, 2026 16m

You're working nonstop, booking sessions, delivering galleries… and still wondering why it feels so hard to make real money. If pricing has ever left you second-guessing everything, this episode will…

S4E309 #309: Habits of Top 1% Women in Portrait Photography

Apr 01, 2026 22m

You don't need more hustle. You need habits that actually hold your life together. If you've ever felt like success means choosing between your family and your business, this will hit deep. In this…

S4E308 #308: 27 Years of Photography Business Advice for Women in 17 Minutes

Mar 25, 2026 18m

What if the very things you worry might hold you back as a mom are actually your biggest business superpowers? After 27 years in the photography industry, Sarah shares the hard-earned wisdom that…

S4E309 #307: The REAL Reason Your Portrait Photography Business Isn't Growing

Mar 18, 2026 18m

You're busy. Weekends booked, nights spent editing, yet the numbers still don't add up. If you've ever wondered, "Why am I working so hard and still not making real money?" this episode might hit…

S4E306 #306: Secrets from $200K Yay Award Winners

Mar 11, 2026 45m

Ever wonder what actually pushes photographers past the $200K mark? At Go Boutique Live this year, more photographers crossed that milestone than ever before. And the truth might surprise you. It…

S4E305 #305: If You're A Shy Portrait Photographer…Do This

Mar 04, 2026 19m

If your heart races before every session. If you replay pricing conversations in your head at 2 a.m. If you've ever thought, "I'm just too shy for this." This episode is your permission slip to stop…

S4E304 #304: Why Mini-Sessions Are Killing Your Photography Business

Feb 25, 2026 16m

You're working nonstop, filling your calendar with mini sessions—and still barely scraping by. It feels like you're making progress, but what if these quick wins are actually keeping you stuck? In…

S4E303 #303: From Decades of Dabbling to $20,000 in Wall Portraits: How This Mom of Three Finally Went All In

Feb 18, 2026 37m

You know that quiet voice that says, "I'm meant for more than this." And then life hits. Grief. A cross-country move. A husband losing his job. Most people would shrink back. Jamie Ross decided to go…

S4E302 #302: How I Made $3M with Portrait Photography (as a busy mom) FROM $75 SESSIONS TO MILLIONS: The Mindset Shift That Changed Everything

Feb 10, 2026 18m

You didn't start your photography business to work harder and still feel broke. But how do you actually build a life where you make real money and get to be the kind of mom you want to be? In this…

S4E301 #301 - Give Me 12 Minutes, and I'll 10x Your Portrait Photography Business

Feb 04, 2026 23m

You're hustling, grinding, doing all the things… yet still wondering why your business isn't growing. Sound familiar? You're likely stuck in the Quicksand Zone—where hard work doesn't equal success,…

S4E300 #300: Working Her Tail Off But Still Broke: How Jacie Went From Hating Christmas to $3,700 Sales

Jan 28, 2026 46m

She had the dream studio. The elaborate sets. The big heart. Jacie was doing everything right—or so she thought. But behind the Santa sessions and boutique service was a mom drowning in debt, doubt,…

Frequently Asked Questions

How many episodes does Worth Every Penny Joycast have?

Worth Every Penny Joycast has published 319 episodes since May 2020, covering topics in Business, Entrepreneurship.

Is Worth Every Penny Joycast still active?

Worth Every Penny Joycast is currently highly active with new episodes weekly. Average episode length is 20m.

How do I contact Worth Every Penny Joycast for sponsorship or guest appearances?

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